Analyze the data for your client company’s industry and answer the following questions.
From the 2nd quarter of 2018 to the 2nd quarter of 2019, the growth rate was down 4%, which is the largest decrease in the last 20 years.
In 2008, the economy went into a recession before the industry did. The industry was two quarters behind the overall economy.
The industry took just about the same amount of time to recover as the economy after the recession. Although the industry saw the recession after the economy, it still took the same amount of time to bounce back.
It typically takes about a year from the absolute bottom of the recession, to where the growth rate reaches 0.
Read the client’s response to the questionnaire. How can your client build flexibility into the business? Refer back to the textbook, if necessary.
| Question | Response from the company |
|---|---|
Recessions raise the risk of bankruptcy. Even less severe downturns can limit the company’s growth prospects for several years. How does your company plan for a downturn? |
Our liquidity is a major focus when we are preparing for a downturn as well as our inventory levels. Cash is king in terms of getting through a downturn. You also need great relationships with your lenders – you hope they will stick with you when times get tough. |
| Question | Response from the company |
|---|---|
Recessions raise the risk of bankruptcy. Even less severe downturns can limit the company’s growth prospects for several years. How does your company plan for a downturn? |
The bank builds up loss reserves, conducts expense reviews, tries to maximize yield on assets, looks to sell less profitable assets, e.g. low yielding loans. The bank also conducts various annual stress tests and scenario analyses to identify potential problems that could arise during an adverse economic event. Corrective action is taken to mitigate these risks if the exposure is outside of acceptable ranges. |
Bank of New Hampshire could run risk assessments to cut out the possibility of having potential problems if a recession occurs. This would help keep the exposure of risks inside their acceptable ranges.
| Question | Response from the company |
|---|---|
Recessions raise the risk of bankruptcy. Even less severe downturns can limit the company’s growth prospects for several years. How does your company plan for a downturn? |
Our staffing is very light, and we utilize outsourcing when we are busy. In a downturn we can return to in house production. |