Define PLS model structure
AGR<-c(0,0,0,0,0,0,0)
HD<-c(0,0,0,0,0,0,0)
HN<-c(0,1,0,0,0,0,0)
PEOU<-c(0,0,1,0,0,0,0)
PU<-c(1,0,1,1,0,0,0)
BI<-c(0,0,0,1,1,0,0)
AU<-c(0,0,0,0,0,1,0)
Path<-rbind(AGR,HD,HN,PEOU,PU,BI,AU)
KatjaBlocks<-list(2,3,4:6,11:12,7:10,13:15,18)
KatjaModes<-rep("A",7)
innerplot(Path)

PLS_Katjadat
factanal(Katjadat[,2:15],factors=6, rotation="varimax")
##
## Call:
## factanal(x = Katjadat[, 2:15], factors = 6, rotation = "varimax")
##
## Uniquenesses:
## Agreeableness HumanlikeDesign HedonicNature.1
## 0.953 0.931 0.220
## HedonicNature.2 HedonicNature.3 PerceivedUsefulness.1
## 0.229 0.219 0.261
## PerceivedUsefulness.2 PerceivedUsefulness.3 PerceivedUsefulness.4
## 0.005 0.261 0.458
## PerceivedEaseofUse.1 PerceivedEaseofUse.2 BehavioralIntention.1
## 0.445 0.005 0.184
## BehavioralIntention.2 BehavioralIntention.3
## 0.097 0.198
##
## Loadings:
## Factor1 Factor2 Factor3 Factor4 Factor5 Factor6
## Agreeableness 0.211
## HumanlikeDesign 0.261
## HedonicNature.1 0.407 0.367 0.660 0.107 0.176
## HedonicNature.2 0.197 0.229 0.789 0.219
## HedonicNature.3 0.306 0.252 0.768 0.180
## PerceivedUsefulness.1 0.796 0.219 0.165 0.129 -0.100
## PerceivedUsefulness.2 0.652 0.151 0.733
## PerceivedUsefulness.3 0.707 0.227 0.354 -0.140 -0.202
## PerceivedUsefulness.4 0.593 0.245 0.230 0.242 -0.125
## PerceivedEaseofUse.1 0.680 0.201 0.172 0.119
## PerceivedEaseofUse.2 0.715 0.206 0.192 0.526 0.353
## BehavioralIntention.1 0.263 0.791 0.240 0.138 0.181 -0.107
## BehavioralIntention.2 0.190 0.855 0.271 0.228
## BehavioralIntention.3 0.169 0.810 0.196 -0.199 0.198
##
## Factor1 Factor2 Factor3 Factor4 Factor5 Factor6
## SS loadings 3.314 2.494 2.111 0.656 0.588 0.373
## Proportion Var 0.237 0.178 0.151 0.047 0.042 0.027
## Cumulative Var 0.237 0.415 0.566 0.612 0.654 0.681
##
## Test of the hypothesis that 6 factors are sufficient.
## The chi square statistic is 9.03 on 22 degrees of freedom.
## The p-value is 0.993
KatjaPLS<-plspm(Katjadat[1:116,],Path,KatjaBlocks,mode=KatjaModes)
KatjaPLS
## Partial Least Squares Path Modeling (PLS-PM)
## ---------------------------------------------
## NAME DESCRIPTION
## 1 $outer_model outer model
## 2 $inner_model inner model
## 3 $path_coefs path coefficients matrix
## 4 $scores latent variable scores
## 5 $crossloadings cross-loadings
## 6 $inner_summary summary inner model
## 7 $effects total effects
## 8 $unidim unidimensionality
## 9 $gof goodness-of-fit
## 10 $boot bootstrap results
## 11 $data data matrix
## ---------------------------------------------
## You can also use the function 'summary'
KatjaPLS$unidim
## Mode MVs C.alpha DG.rho eig.1st eig.2nd
## AGR A 1 1.0000000 1.0000000 1.000000 0.0000000
## HD A 1 1.0000000 1.0000000 1.000000 0.0000000
## HN A 3 0.8913512 0.9325031 2.464853 0.3088569
## PEOU A 2 0.8010042 0.9095061 1.668063 0.3319374
## PU A 4 0.8667299 0.9092258 2.858940 0.4766369
## BI A 3 0.8978088 0.9365010 2.493395 0.3559977
## AU A 1 1.0000000 1.0000000 1.000000 0.0000000
KatjaPLS$crossloadings
## name block AGR HD HN
## 1 Agreeableness AGR 1.000000000 0.000000e+00 0.06393359
## 2 HumanlikeDesign HD 0.000000000 1.000000e+00 0.04404191
## 3 HedonicNature.1 HN 0.033786869 3.378687e-02 0.91555902
## 4 HedonicNature.2 HN 0.065653216 8.206652e-02 0.88291395
## 5 HedonicNature.3 HN 0.079416230 8.824026e-03 0.91871271
## 6 PerceivedEaseofUse.1 PEOU -0.009793103 -9.793103e-03 0.45909750
## 7 PerceivedEaseofUse.2 PEOU 0.111436418 9.286368e-02 0.57338694
## 8 PerceivedUsefulness.1 PU -0.019660827 -3.932165e-02 0.46933045
## 9 PerceivedUsefulness.2 PU 0.009085279 9.085279e-03 0.39906915
## 10 PerceivedUsefulness.3 PU 0.017444809 -1.744481e-02 0.56715994
## 11 PerceivedUsefulness.4 PU -0.022186946 7.395649e-03 0.46166306
## 12 BehavioralIntention.1 BI 0.046110212 -3.416172e-18 0.56965863
## 13 BehavioralIntention.2 BI 0.085021337 -3.864606e-02 0.58979325
## 14 BehavioralIntention.3 BI -0.030997509 6.199502e-02 0.45486686
## 15 ActUsageHowOften AU -0.005617357 1.685207e-02 -0.11447555
## PEOU PU BI AU
## 1 0.06092753 -0.004598484 0.037894980 -0.005617357
## 2 0.04995144 -0.013199578 0.007632852 0.016852071
## 3 0.56366755 0.609450196 0.620080516 -0.068894825
## 4 0.44059236 0.413077609 0.461594310 -0.096256162
## 5 0.53143555 0.487555659 0.509137645 -0.151726736
## 6 0.89812028 0.613948530 0.289952696 -0.057046775
## 7 0.92722067 0.589975738 0.437047430 -0.064371419
## 8 0.61673994 0.879976866 0.425090795 -0.100833442
## 9 0.55639594 0.824802211 0.364592836 -0.144072535
## 10 0.54432931 0.852808488 0.452615448 -0.130919611
## 11 0.50467751 0.822097973 0.425467389 0.007104024
## 12 0.41485571 0.512077907 0.933549041 0.217143025
## 13 0.40403652 0.432365974 0.936004569 0.106416895
## 14 0.27631188 0.396875064 0.862807363 0.253089341
## 15 -0.06675431 -0.109102779 0.212090029 1.000000000
KatjaPLS$inner_model
## $HN
## Estimate Std. Error t value Pr(>|t|)
## Intercept -5.063283e-17 0.0935677 -5.411357e-16 1.0000000
## HD 4.404191e-02 0.0935677 4.706957e-01 0.6387575
##
## $PEOU
## Estimate Std. Error t value Pr(>|t|)
## Intercept 2.767704e-16 0.07695879 3.596346e-15 1.000000e+00
## HN 5.699275e-01 0.07695879 7.405619e+00 2.433672e-11
##
## $PU
## Estimate Std. Error t value Pr(>|t|)
## Intercept -1.192806e-16 0.06757098 -1.765265e-15 1.000000e+00
## AGR -5.313892e-02 0.06773972 -7.844574e-01 4.344278e-01
## HN 2.832323e-01 0.08228585 3.442054e+00 8.125678e-04
## PEOU 4.994849e-01 0.08227035 6.071263e+00 1.774896e-08
##
## $BI
## Estimate Std. Error t value Pr(>|t|)
## Intercept -9.520752e-18 0.0811460 -1.173287e-16 1.0000000000
## PEOU 1.386430e-01 0.1077197 1.287071e+00 0.2006995812
## PU 4.038179e-01 0.1077197 3.748784e+00 0.0002817625
##
## $AU
## Estimate Std. Error t value Pr(>|t|)
## Intercept 1.090173e-16 0.09152786 1.191083e-15 1.00000000
## BI 2.120900e-01 0.09152786 2.317218e+00 0.02227715
KatjaPLS$outer_model
## name block weight loading communality redundancy
## 1 Agreeableness AGR 1.0000000 1.0000000 1.0000000 0.000000000
## 2 HumanlikeDesign HD 1.0000000 1.0000000 1.0000000 0.000000000
## 3 HedonicNature.1 HN 0.4197297 0.9155590 0.8382483 0.001625942
## 4 HedonicNature.2 HN 0.3254243 0.8829139 0.7795370 0.001512060
## 5 HedonicNature.3 HN 0.3574469 0.9187127 0.8440330 0.001637162
## 6 PerceivedEaseofUse.1 PEOU 0.5033099 0.8981203 0.8066200 0.262004169
## 7 PerceivedEaseofUse.2 PEOU 0.5909782 0.9272207 0.8597382 0.279257863
## 8 PerceivedUsefulness.1 PU 0.3117871 0.8799769 0.7743593 0.378372280
## 9 PerceivedUsefulness.2 PU 0.2670094 0.8248022 0.6802987 0.332411802
## 10 PerceivedUsefulness.3 PU 0.3150132 0.8528085 0.7272823 0.355369237
## 11 PerceivedUsefulness.4 PU 0.2879933 0.8220980 0.6758451 0.330235651
## 12 BehavioralIntention.1 BI 0.4160685 0.9335490 0.8715138 0.223048271
## 13 BehavioralIntention.2 BI 0.3428764 0.9360046 0.8761046 0.224223189
## 14 BehavioralIntention.3 BI 0.3368606 0.8628074 0.7444365 0.190525133
## 15 ActUsageHowOften AU 1.0000000 1.0000000 1.0000000 0.044982180
KatjaPLS$path_coefs
## AGR HD HN PEOU PU BI AU
## AGR 0.00000000 0.00000000 0.0000000 0.0000000 0.0000000 0.00000 0
## HD 0.00000000 0.00000000 0.0000000 0.0000000 0.0000000 0.00000 0
## HN 0.00000000 0.04404191 0.0000000 0.0000000 0.0000000 0.00000 0
## PEOU 0.00000000 0.00000000 0.5699275 0.0000000 0.0000000 0.00000 0
## PU -0.05313892 0.00000000 0.2832323 0.4994849 0.0000000 0.00000 0
## BI 0.00000000 0.00000000 0.0000000 0.1386430 0.4038179 0.00000 0
## AU 0.00000000 0.00000000 0.0000000 0.0000000 0.0000000 0.21209 0
KatjaPLS$gof
## [1] 0.4199263
KatjaPLS$effects
## relationships direct indirect total
## 1 AGR -> HD 0.00000000 0.000000000 0.000000000
## 2 AGR -> HN 0.00000000 0.000000000 0.000000000
## 3 AGR -> PEOU 0.00000000 0.000000000 0.000000000
## 4 AGR -> PU -0.05313892 0.000000000 -0.053138922
## 5 AGR -> BI 0.00000000 -0.021458450 -0.021458450
## 6 AGR -> AU 0.00000000 -0.004551123 -0.004551123
## 7 HD -> HN 0.04404191 0.000000000 0.044041911
## 8 HD -> PEOU 0.00000000 0.025100696 0.025100696
## 9 HD -> PU 0.00000000 0.025011511 0.025011511
## 10 HD -> BI 0.00000000 0.013580131 0.013580131
## 11 HD -> AU 0.00000000 0.002880210 0.002880210
## 12 HN -> PEOU 0.56992748 0.000000000 0.569927482
## 13 HN -> PU 0.28323232 0.284670168 0.567902484
## 14 HN -> BI 0.00000000 0.308345639 0.308345639
## 15 HN -> AU 0.00000000 0.065397035 0.065397035
## 16 PEOU -> PU 0.49948489 0.000000000 0.499484894
## 17 PEOU -> BI 0.13864295 0.201700959 0.340343914
## 18 PEOU -> AU 0.00000000 0.072183550 0.072183550
## 19 PU -> BI 0.40381794 0.000000000 0.403817936
## 20 PU -> AU 0.00000000 0.085645758 0.085645758
## 21 BI -> AU 0.21209003 0.000000000 0.212090029
KatjaPLS$inner_summary
## Type R2 Block_Communality Mean_Redundancy AVE
## AGR Exogenous 0.00000000 1.0000000 0.000000000 1.0000000
## HD Exogenous 0.00000000 1.0000000 0.000000000 1.0000000
## HN Endogenous 0.00193969 0.8206061 0.001591721 0.8206061
## PEOU Endogenous 0.32481733 0.8331791 0.270631016 0.8331791
## PU Endogenous 0.48862626 0.7144463 0.349097242 0.7144463
## BI Endogenous 0.25593200 0.8306850 0.212598864 0.8306850
## AU Endogenous 0.04498218 1.0000000 0.044982180 1.0000000
plot(KatjaPLS)
