Web Data Correlations
Josh Wilson
7/8/2021
Methodological
- Decisions between 3/1/2020 and 7/1/2021
- Looking at web page utilization in the final year leading up to the partnership
- Contacts have to be associated to the partnership in one of three ways
- MPOC on membership
- Key Contact
- Tagged to an impact interaction for the partnership
URF Web Data Analysis
| DecisionType | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|
| Need New LOA | 28 | 16 | 12 | 1.3 | 57.1% |
| Opt Out | 24 | 23 | 1 | 23.0 | 95.8% |
Renewal Rate by Unique Visitors
| DecisionType | Visitors_Unique | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|---|
| Need New LOA | 0 | 2 | 0 | 2 | 0.0 | 0.0% |
| Need New LOA | 1 | 4 | 1 | 3 | 0.3 | 25.0% |
| Need New LOA | 2 | 7 | 3 | 4 | 0.8 | 42.9% |
| Need New LOA | 3 | 6 | 5 | 1 | 5.0 | 83.3% |
| Need New LOA | 4 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 5 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 6 | 3 | 2 | 1 | 2.0 | 66.7% |
| Need New LOA | 7 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 11 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 0 | 2 | 2 | 0 | Inf | 100.0% |
| Opt Out | 1 | 5 | 5 | 0 | Inf | 100.0% |
| Opt Out | 2 | 10 | 10 | 0 | Inf | 100.0% |
| Opt Out | 3 | 3 | 3 | 0 | Inf | 100.0% |
| Opt Out | 4 | 2 | 2 | 0 | Inf | 100.0% |
| Opt Out | 5 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 6 | 1 | 1 | 0 | Inf | 100.0% |
Renewal Rate by Unique Visitors with Matching Content
| DecisionType | Visitors_Unique_PM | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|---|
| Need New LOA | 0 | 6 | 1 | 5 | 0.2 | 16.7% |
| Need New LOA | 1 | 7 | 3 | 4 | 0.8 | 42.9% |
| Need New LOA | 2 | 8 | 7 | 1 | 7.0 | 87.5% |
| Need New LOA | 3 | 4 | 4 | 0 | Inf | 100.0% |
| Need New LOA | 4 | 2 | 0 | 2 | 0.0 | 0.0% |
| Need New LOA | 5 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 0 | 8 | 8 | 0 | Inf | 100.0% |
| Opt Out | 1 | 9 | 9 | 0 | Inf | 100.0% |
| Opt Out | 2 | 5 | 5 | 0 | Inf | 100.0% |
| Opt Out | 3 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 4 | 1 | 1 | 0 | Inf | 100.0% |
Decisions by Content PageViews
| DecisionType | WebpageViews_Total_PM | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|---|
| Need New LOA | 0 | 6 | 1 | 5 | 0.2 | 16.7% |
| Need New LOA | 1 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 2 | 3 | 1 | 2 | 0.5 | 33.3% |
| Need New LOA | 3 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 5 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 10 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 11 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 13 | 2 | 0 | 2 | 0.0 | 0.0% |
| Need New LOA | 16 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 23 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 24 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 25 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 26 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 48 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 60 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 65 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 105 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 123 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 313 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 0 | 8 | 8 | 0 | Inf | 100.0% |
| Opt Out | 3 | 2 | 2 | 0 | Inf | 100.0% |
| Opt Out | 4 | 3 | 3 | 0 | Inf | 100.0% |
| Opt Out | 5 | 2 | 2 | 0 | Inf | 100.0% |
| Opt Out | 6 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 7 | 2 | 2 | 0 | Inf | 100.0% |
| Opt Out | 11 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 12 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 14 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 29 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 32 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 65 | 1 | 0 | 1 | 0.0 | 0.0% |
Decisions by Average Pageviews per Unique Visitor
| DecisionType | Pagviews_per_Contact | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|---|
| Need New LOA | 0.0000000 | 4 | 1 | 3 | 0.3 | 25.0% |
| Need New LOA | 0.3333333 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 0.5000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 1.0000000 | 3 | 1 | 2 | 0.5 | 33.3% |
| Need New LOA | 1.2500000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 2.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 2.6000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 3.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 4.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 4.3333333 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 5.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 8.0000000 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 8.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 9.2857143 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 11.1818182 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 11.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 20.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 25.0000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 52.1666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 105.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | NaN | 2 | 0 | 2 | 0.0 | 0.0% |
| Opt Out | 0.0000000 | 6 | 6 | 0 | Inf | 100.0% |
| Opt Out | 1.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 1.3333333 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 1.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 1.7500000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 2.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 2.5000000 | 2 | 2 | 0 | Inf | 100.0% |
| Opt Out | 3.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 3.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 3.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 4.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 4.8333333 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 6.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 7.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 13.0000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 16.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | NaN | 2 | 2 | 0 | Inf | 100.0% |
Total Content Pageviews
Correlations
Univariate Regression
| term | estimate | std.error | statistic | p.value |
|---|---|---|---|---|
| Intercept | -0.73 | 0.673 | -1.08 | 0.279 |
| Content Visitor | 0.63 | 0.355 | 1.78 | 0.076 |
Multivariate Regression (still kind of simple)
Note: Looking at NNLOA, only.
| term | estimate | std.error | statistic | p.value |
|---|---|---|---|---|
| (Intercept) | -1.34 | 0.822 | -1.63 | 0.10 |
| II_Credited_Volume | 0.00 | 0.002 | 2.18 | 0.03 |
| Visitors_Unique_PM | -0.14 | 0.450 | -0.31 | 0.75 |
FF Analysis
Overall Renewals by Decision Type
| DecisionType | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|
| Need New LOA | 61 | 39 | 22 | 1.8 | 63.9% |
| Opt Out | 29 | 24 | 5 | 4.8 | 82.8% |
Renewal Rate by Unique Visitors
| DecisionType | Visitors_Unique | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|---|
| Need New LOA | 0 | 3 | 1 | 2 | 0.5 | 33.3% |
| Need New LOA | 1 | 18 | 8 | 10 | 0.8 | 44.4% |
| Need New LOA | 2 | 10 | 5 | 5 | 1.0 | 50.0% |
| Need New LOA | 3 | 15 | 12 | 3 | 4.0 | 80.0% |
| Need New LOA | 4 | 4 | 3 | 1 | 3.0 | 75.0% |
| Need New LOA | 5 | 4 | 4 | 0 | Inf | 100.0% |
| Need New LOA | 6 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 7 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 8 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 9 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 24 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 0 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 1 | 3 | 1 | 2 | 0.5 | 33.3% |
| Opt Out | 2 | 8 | 8 | 0 | Inf | 100.0% |
| Opt Out | 3 | 8 | 6 | 2 | 3.0 | 75.0% |
| Opt Out | 4 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 5 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 6 | 3 | 3 | 0 | Inf | 100.0% |
| Opt Out | 7 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 8 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 9 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 27 | 1 | 1 | 0 | Inf | 100.0% |
Decisions by Content PageViews
| DecisionType | WebpageViews_Total_PM | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|---|
| Need New LOA | 0 | 8 | 3 | 5 | 0.6 | 37.5% |
| Need New LOA | 1 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 2 | 5 | 3 | 2 | 1.5 | 60.0% |
| Need New LOA | 3 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 4 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 7 | 3 | 1 | 2 | 0.5 | 33.3% |
| Need New LOA | 8 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 9 | 2 | 0 | 2 | 0.0 | 0.0% |
| Need New LOA | 11 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 12 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 13 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 14 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 15 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 17 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 18 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 19 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 20 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 21 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 22 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 26 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 28 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 29 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 38 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 40 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 42 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 45 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 49 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 50 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 55 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 56 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 61 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 66 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 70 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 75 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 77 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 88 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 91 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 112 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 160 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 0 | 3 | 2 | 1 | 2.0 | 66.7% |
| Opt Out | 2 | 2 | 2 | 0 | Inf | 100.0% |
| Opt Out | 3 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 4 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 6 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 8 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 9 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 11 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 12 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 14 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 15 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 16 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 17 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 21 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 29 | 2 | 2 | 0 | Inf | 100.0% |
| Opt Out | 37 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 42 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 45 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 52 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 58 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 61 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 73 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 77 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 125 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 200 | 1 | 1 | 0 | Inf | 100.0% |
Decisions by Average Pageviews per Unique Visitor
| DecisionType | Pagviews_per_Contact | N | ATL | Dropped | Ratio | Perc_Renewed |
|---|---|---|---|---|---|---|
| Need New LOA | 0.0000000 | 5 | 2 | 3 | 0.7 | 40.0% |
| Need New LOA | 0.5000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 0.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 1.0000000 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 1.3333333 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 1.8750000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 2.0000000 | 3 | 1 | 2 | 0.5 | 33.3% |
| Need New LOA | 2.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 3.0000000 | 3 | 1 | 2 | 0.5 | 33.3% |
| Need New LOA | 3.6250000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 4.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 4.2500000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 4.5000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 5.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 5.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 6.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 6.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 7.0000000 | 5 | 3 | 2 | 1.5 | 60.0% |
| Need New LOA | 7.3333333 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 7.5000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 8.4000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 8.5555556 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 9.0000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 9.1666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 9.3333333 | 2 | 2 | 0 | Inf | 100.0% |
| Need New LOA | 9.7777778 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 9.8000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 10.5000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 11.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 12.0000000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Need New LOA | 12.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 13.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 13.3333333 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 14.0000000 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 15.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 16.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 19.0000000 | 2 | 1 | 1 | 1.0 | 50.0% |
| Need New LOA | 22.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 26.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 28.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 30.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | 53.3333333 | 1 | 1 | 0 | Inf | 100.0% |
| Need New LOA | NaN | 3 | 1 | 2 | 0.5 | 33.3% |
| Opt Out | 0.0000000 | 2 | 1 | 1 | 1.0 | 50.0% |
| Opt Out | 0.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 1.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 1.8000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 2.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 3.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 3.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 3.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 4.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 4.6666667 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 4.8333333 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 5.3333333 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 5.6250000 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 6.0000000 | 2 | 1 | 1 | 1.0 | 50.0% |
| Opt Out | 7.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 7.2500000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 7.4074074 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 7.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 8.1111111 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 8.5000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 12.3333333 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 17.8571429 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 19.3333333 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | 20.3333333 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 25.6666667 | 1 | 0 | 1 | 0.0 | 0.0% |
| Opt Out | 26.0000000 | 1 | 1 | 0 | Inf | 100.0% |
| Opt Out | NaN | 1 | 1 | 0 | Inf | 100.0% |
Total Content Pageviews
Correlations
Univariate Regression
| term | estimate | std.error | statistic | p.value |
|---|---|---|---|---|
| Intercept | -0.08 | 0.441 | -0.19 | 0.853 |
| Content Visitor | 0.36 | 0.210 | 1.69 | 0.091 |
Multivariate Regression (still kind of simple)
Note: Looking at NNLOA, only.
| term | estimate | std.error | statistic | p.value |
|---|---|---|---|---|
| (Intercept) | -0.01 | 0.457 | -0.02 | 0.99 |
| II_Credited_Volume | 0.00 | 0.001 | 1.64 | 0.10 |
| Visitors_Unique_PM | 0.02 | 0.259 | 0.09 | 0.93 |