The visual has two key attributes- nodes and links. Each node represents one of the six regions in India (“All India” includes all CSR projects that are not region-specific and are identified by the companies as “All India”). The colour of the node represents the region and the size represents the total CSR activity within that region i.e. CSR amount generated and spent. The arrow head depicts the direction of movement of CSR funds between regions – please note that arrows appear only if the fund is above INR 10 Cr. The width and the colour of the arrow depicts the magnitude of CSR fund flow between regions. The wider and lighter the link, higher the amount of CSR fund flowing between the regions and vice versa.
Tips on interaction : Roll over to the region and move it around to understand inflow and outflow of CSR funding. The regions that receive or contribute funds automatically get highlighted on the selection. For instance, if you click on the East node, all regions (except Central and North-East) as well as connecting arrows get highlighted, which shows the CSR fund linkages between these regions. For more such analysis please visit us at http://www.sattva.co.in/
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