DATA 608 Assignment 1


Principles of Data Visualization and Introduction to ggplot2

I have provided you with data about the 5,000 fastest growing companies in the US, as compiled by Inc. magazine. lets read this in:

inc <- read.csv("https://raw.githubusercontent.com/charleyferrari/CUNY_DATA_608/master/module1/Data/inc5000_data.csv", header= TRUE)

And lets preview this data:

head(inc)
##   Rank                         Name Growth_Rate   Revenue
## 1    1                         Fuhu      421.48 1.179e+08
## 2    2        FederalConference.com      248.31 4.960e+07
## 3    3                The HCI Group      245.45 2.550e+07
## 4    4                      Bridger      233.08 1.900e+09
## 5    5                       DataXu      213.37 8.700e+07
## 6    6 MileStone Community Builders      179.38 4.570e+07
##                       Industry Employees         City State
## 1 Consumer Products & Services       104   El Segundo    CA
## 2          Government Services        51     Dumfries    VA
## 3                       Health       132 Jacksonville    FL
## 4                       Energy        50      Addison    TX
## 5      Advertising & Marketing       220       Boston    MA
## 6                  Real Estate        63       Austin    TX
describe(inc)
##             vars    n        mean           sd    median     trimmed
## Rank           1 5001     2501.64      1443.51 2.502e+03     2501.73
## Name*          2 5001     2501.00      1443.81 2.501e+03     2501.00
## Growth_Rate    3 5001        4.61        14.12 1.420e+00        2.14
## Revenue        4 5001 48222535.49 240542281.14 1.090e+07 17334966.26
## Industry*      5 5001       12.10         7.33 1.300e+01       12.05
## Employees      6 4989      232.72      1353.13 5.300e+01       81.78
## City*          7 5001      732.00       441.12 7.610e+02      731.74
## State*         8 5001       24.80        15.64 2.300e+01       24.44
##                     mad     min        max      range  skew kurtosis
## Rank            1853.25 1.0e+00 5.0000e+03 4.9990e+03  0.00    -1.20
## Name*           1853.25 1.0e+00 5.0010e+03 5.0000e+03  0.00    -1.20
## Growth_Rate        1.22 3.4e-01 4.2148e+02 4.2114e+02 12.55   242.34
## Revenue     10674720.00 2.0e+06 1.0100e+10 1.0098e+10 22.17   722.66
## Industry*          8.90 1.0e+00 2.5000e+01 2.4000e+01 -0.10    -1.18
## Employees         53.37 1.0e+00 6.6803e+04 6.6802e+04 29.81  1268.67
## City*            604.90 1.0e+00 1.5190e+03 1.5180e+03 -0.04    -1.26
## State*            19.27 1.0e+00 5.2000e+01 5.1000e+01  0.12    -1.46
##                     se
## Rank             20.41
## Name*            20.42
## Growth_Rate       0.20
## Revenue     3401441.44
## Industry*         0.10
## Employees        19.16
## City*             6.24
## State*            0.22

Think a bit on what these summaries mean. Use the space below to add some more relevant non-visual exploratory information you think helps you understand this data:

Thoughts

The median growth rate is around 1.5, with a SD of 14 and mean of 4.61…I’m sensing some serious skew towards lower growth rates, which is corroborated in the psych package’s ‘describe’ method.

City frequency medians/means match up, should probably do a visual exploratory analysis on that.

We see the employee range is 66802, with a minimum of 1…This indicates these businesses are not sampled from their respectively tiered size. (We should see quite a bit of variation between businesses)

Question 1

Create a graph that shows the distribution of companies in the dataset by State (ie how many are in each state). There are a lot of States, so consider which axis you should use. This visualization is ultimately going to be consumed on a ‘portrait’ oriented screen (ie taller than wide), which should further guide your layout choices.

inc = transform(inc,freq =ave(seq(nrow(inc)),State,FUN=length))
#inc = inc[order(inc$freq),]
inc1 = subset(inc, !duplicated(State))

ggplot(inc1,aes(x=reorder(State,freq, height=1),y=freq)) + geom_bar(stat='identity') +coord_flip()+labs(title='Frequency of Companies by State') +xlab('State')+ylab('Frequency')

Question 2

Lets dig in on the state with the 3rd most companies in the data set. Imagine you work for the state and are interested in how many people are employed by companies in different industries. Create a plot that shows the average and/or median employment by industry for companies in this state (only use cases with full data, use R’s complete.cases() function.) In addition to this, your graph should show how variable the ranges are, and you should deal with outliers.

inc2 = inc[complete.cases(inc),]
inc2 = inc2[inc2$State=='NY',]
inc2 = group_by(inc2,Industry)
inc2 = summarize(inc2, Mean_=mean(Employees),Median_=median(Employees))
inc2 = gather(inc2,'Metric','Value',2:3)
ggplot(inc2,aes(x=Industry,y=Value)) +geom_bar(stat='identity',aes(fill=Metric),position='dodge')+coord_flip()+labs(title='Total employed by Industry in NY')+ylab('Employees')

Question 3

Now imagine you work for an investor and want to see which industries generate the most revenue per employee. Create a chart that makes this information clear. Once again, the distribution per industry should be shown.

Thoughts

My initial thought was to scale the average revenue against one another. While this helped delineate which businesses were above/below the average threshhold..I had to remove two bad leverage points, which existed in very key points on the graph, and this was just not pleasant to the eyes.

inc3 = inc[complete.cases(inc),]
#inc3 = inc3[inc3$State=='NY',]
inc3 = group_by(inc3,Industry)
inc3 = summarize(inc3, total_employees=sum(Employees),total_revenue=sum(Revenue),growth_rate = mean(Growth_Rate))
inc3$avgRev = inc3$total_revenue/inc3$total_employees
compDF = inc3[!inc3$Industry=='Computer Hardware' & !inc3$Industry=='Human Resources',]
compDF$scaledAR = scale(compDF$avgRev)
ggplot(compDF,aes(x=reorder(Industry,scaledAR),y=scaledAR,fill=growth_rate)) + geom_bar(stat="identity") + coord_flip()

Simpler, better graph

ggplot(inc3,aes(x=reorder(Industry,avgRev),y=avgRev,fill=growth_rate)) + geom_bar(stat='identity') +coord_flip()

Very clear, if I was an investory I could easily see that computer hardware has the potential for the most revenue per employee, but a safer bet would probably be energy, because of its high growth rate.