9th Feb 2018

Plan

What is our message?

  • 3C No Corruption, No Criminals, Good Character Candidates
  • Proven track record of good governance in Delhi.
  • Professional experience and reputation of local candidate.
  • Candidates you can present as role models to the next generation.

Who are our voters.

Low Hanging Fruits.

  • People who voted for AAP in 2014.
  • People who are willing to vote for non traditional parties.
  • People who swing from one party to another in each election.

Demographic Analysis

What can we do today

  • locate each Booth on the map.
  • Identify per election voter preference in a particular booth.
  • Identify the Dominant Religion in each booth.

Demo

## Assuming 'Longitude' and 'Latitude' are longitude and latitude, respectively

What can we plan for

  • Track the socio-economic condition of each booth.
  • Ground Volunteer Report.
  • Location of Municipal School, Ration Shop etc.(Tarak/Janagraha)
  • Do a caste level analysis of polling booth.
  • Need list of caste names/surnames.
  • e.g. Reddy, Sharma, Gowda, Kulkarni.

Track Campaign

Current Status

  • How many supporters/Volunters/Donors do we have in each booth?
  • How many booth's have an identified booth level agent?

Daily Progress

  • How many booth were covered in each round of
  • D2D campaign?
  • HonesTea campaign?
  • Visibility campaign?
  • Pamphlet distribution?
  • How was the response?

Experiment

  • Select candidate booths representing different demographic groups
    • (e.g. Hindu Low Income/ Hindu High income/ IT Sector/ Muslim Low Income/ Muslim High Income/ Business sector etc.)
  • Conducting a trail campaign in each representative booth.
  • Evaluate effectiveness and scale.