Communication of key marketing findings from analytics efforts are vital for the subsequent success of marketing essentials and appropriate recognition of the analytics efforts and successes. It’s simple leveraging of key efforts, e.g., 2 + 2 equals 4.
A look at the first few rows.
## v088 v075 v076 v077 v078 v079 v080 v081 v082
## 5 5 5 5 5 3 5 5 5 4
## 8 4 5 5 5 5 5 3 2 5
## 9 3 4 4 3 3 4 3 4 4
## 10 5 4 5 2 5 5 3 4 5A regression.
##
## Call:
## lm(formula = fs$v088 ~ fs$v075, data = fs)
##
## Residuals:
## Min 1Q Median 3Q Max
## -3.3962 -0.3962 0.1807 0.6038 2.3345
##
## Coefficients:
## Estimate Std. Error t value Pr(>|t|)
## (Intercept) 1.51174 0.14341 10.54 <2e-16 ***
## fs$v075 0.57689 0.03372 17.11 <2e-16 ***
## ---
## Signif. codes: 0 '***' 0.001 '**' 0.01 '*' 0.05 '.' 0.1 ' ' 1
##
## Residual standard error: 0.9289 on 525 degrees of freedom
## Multiple R-squared: 0.3579, Adjusted R-squared: 0.3567
## F-statistic: 292.6 on 1 and 525 DF, p-value: < 2.2e-16