Geocoding is converting an address to a to spatial coordinates. Google has provided a geocoding API to do this for you, however they limit usage to 2,500 addresses a day. I can use this to be able to map survey participants by their univeristy affiliations.
library(ggmap)
library(dplyr)
df<-read.csv("locations.csv")
##summarize data by affiliation
affiliation.df<-df%>%
group_by(Affiliation_clean)%>%
summarize(n=length(Name))
length(unique(df$Affiliation_clean))
## [1] 492
OK those affiliations definitely need some cleaning but will get back to that later.
Now via the R console we can do a google search for addresses.
geocode("Ian's pizza, WI", output = "latlon")
## lon lat
## 1 -88.78787 43.78444
This code returns the lat and long for your search.