Introduction to Tableau

From data to decision in 60 minutes

BIS 2103 · Business Driven BIS

Which product loses money?

Today you answer this in 2 minutes.

Tableau in One Slide

🗄️Data
→
🖱️Drag & drop
→
📊Chart
→
💡Decision

Workbook = Worksheets 📊 + Dashboards 🧩 + Stories 📖

Tableau Public = free · Tableau Desktop = paid, saves locally

1 · Connect

Connect to Data

📗Excel
.xlsx
📄Text file
.csv
☁️Google Sheets
login

Today: Sample - Superstore → drag Orders to the canvas

Check the Data Type Icons

AbcText
Region
#Number
Sales
📅Date
Order Date
🌐Place
City
T|FYes/No
Returned

Wrong icon? Click it → change type — before any chart.

2 · The Worksheet

5 Areas to Know

① Data pane
your fields
FIELDS
Category
Region
Sales
Profit
② Columnsx-axis →
③ Rowsy-axis ↑
④ View: your chart
⑤ Marks card: colour · size · label

Your First Chart

Data
FIELDS
Category
Region
Sales
Profit
Columns
Rows
Which category sells most?

Your First Chart

Data
FIELDS
Category
Region
Sales
Profit
ColumnsCategory
Rows
Furniture
Office Supplies
Technology

Your First Chart

Data
FIELDS
Category
Region
Sales
Profit
ColumnsCategory
RowsSUM(Sales)
Furniture
Office Supplies
Technology ⭐

Blue vs Green

Dimension

Words · groups

Splits the data → headers

Measure

Numbers

Adds up → an axis

Tip

Most charts = 1 blue on one shelf + 1 green on the other.

SUM or AVG?

Discount: East 10%, West 20%

Total = 10% + 20% = 30%

Average = 15% ✓

Rates & % → right-click pill → Measure → Average

Marks Card

Drag Profit → Color. Red = loss.

Label → tick Show mark labels. Label key numbers only.

Bigger mark = bigger value. Good for scatter & maps.

Hover = details. Keep it short.

Toolbar: 6 Must-Know Buttons

↶Undo
Ctrl + Z — try anything!
⇄Swap
rows ↔ columns
⇅Sort
biggest first
TLabels
show numbers
🪄Show Me
chart ideas
⛶Present
F7 full screen

3 · Pick the Right Chart

Start With the Question

📊Compare
Bar · sales by region
📈Trend
Line · sales by month
⚬Relationship
Scatter · sales vs profit
▥Distribution
Histogram · order size
🗺️Where
Map · profit by state
▦Two groups
Heat map · region × category

Switch the Chart

Bar: compare ✓ Line: over time ✓ Pie: hard to compare ⚠️

Marks dropdown → Bar · Line · Pie

Show Me 🪄

Ctrl-click Category + Sales → Show Me

📊
🗺️
📶
🌍
🥧
⏱️
📉
▦
⚬
🧭
◫
∿

Only charts that fit your fields light up.

Filter: 2 Fast Ways

🧲 Filters shelf

Drag Region → Filters → tick

Right-click → Show Filter = a control for users

🖱️ Click the chart

Select marks → Keep Only ✓ or Exclude ✗

4 · Try It Live

Mini Tableau 🎮

Calculated Field

Analysis → Create Calculated Field → Profit Margin

[Profit] / [Sales]

❌ divides row by row → wrong total

Calculated Field

Analysis → Create Calculated Field → Profit Margin

SUM([Profit]) / SUM([Sales])

✅ add first, then divide

Format → Number Format → Percentage

Dashboard

Sales
Profit
Margin

New Dashboard tab → empty canvas

Dashboard

📊 Sales by Category
🗺️ Profit by Region
% Margin

Drag sheets in → funnel icon Use as Filter 🔗

New Story = dashboards in order, like slides 📖

5 · Golden Rules

Good vs Bad

❌ Title: "Sheet 1"
✅ Title = the insight:
"Furniture loses money in Central"
❌ Bars in random order
✅ Sort: biggest first
❌ Pie with 8 slices
✅ Bar chart
❌ Rainbow colours
✅ 1 colour + 1 highlight
❌ 8 charts on 1 dashboard
✅ 3–4 charts, 1 question

6 · Your Turn

Practice

  1. Sales by Category — sorted, labels
  2. Profit by Region — Profit on Color
  3. Profit Margin — as %
  4. Dashboard with all 3

Which category should the manager worry about?

15:00

Quick Check ✋

  1. Region: dimension or measure? Dimension 🟦
  2. Green pill makes…? an axis 📏
  3. Discount rate: SUM or AVG? AVG
  4. Best chart for sales by month? Line 📈
  5. Submit .twb or .twbx? .twbx 📦

Save & Export

.twb
charts only
❌ teacher: no data
.twbx
charts + data
✅ submit this

File → Save As → .twbx · File → Print to PDF · Worksheet → Export → Image

Summary

  • 🔌 Connect → check icons
  • 🟦 split · 🟩 add up
  • 🖱️ Drag → Columns & Rows
  • 🎯 Question → chart type
  • ✨ Sort · label · 1 highlight colour
  • 💾 Save .twbx

Who loses money? Furniture in Central 🔴