Import Data

library(dplyr)
## 
## Attaching package: 'dplyr'
## The following objects are masked from 'package:stats':
## 
##     filter, lag
## The following objects are masked from 'package:base':
## 
##     intersect, setdiff, setequal, union
df_customer <- read.csv("C:/Users/User/Downloads/df_customer.csv")
head(df_customer)
##   X ID_Pelanggan Jenis_Kelamin Tempat_Tinggal Penghasilan Total_Belanja
## 1 1      ID00031     Laki-laki           Desa     2227350       2563031
## 2 2      ID00079     Perempuan           Kota     9047608       8369550
## 3 3      ID00051     Perempuan           Kota     9735540       8053033
## 4 4      ID00014     Laki-laki           Kota    13510126       9799876
## 5 5      ID00067     Perempuan           Desa     7773498       6982081
## 6 6      ID00042     Laki-laki           Desa     6666740       4782002
str(df_customer)
## 'data.frame':    300 obs. of  6 variables:
##  $ X             : int  1 2 3 4 5 6 7 8 9 10 ...
##  $ ID_Pelanggan  : chr  "ID00031" "ID00079" "ID00051" "ID00014" ...
##  $ Jenis_Kelamin : chr  "Laki-laki" "Perempuan" "Perempuan" "Laki-laki" ...
##  $ Tempat_Tinggal: chr  "Desa" "Kota" "Kota" "Kota" ...
##  $ Penghasilan   : int  2227350 9047608 9735540 13510126 7773498 6666740 5658721 7637656 6776730 10412102 ...
##  $ Total_Belanja : int  2563031 8369550 8053033 9799876 6982081 4782002 4286283 4779797 6315967 5106141 ...
summary(df_customer)
##        X             ID_Pelanggan   Jenis_Kelamin   Tempat_Tinggal
##  Min.   :  1.00   Length   :300   Length   :300   Length   :300   
##  1st Qu.: 75.75   N.unique : 94   N.unique :  2   N.unique :  2   
##  Median :150.50   N.blank  :  0   N.blank  :  0   N.blank  :  0   
##  Mean   :150.50   Min.nchar:  7   Min.nchar:  9   Min.nchar:  4   
##  3rd Qu.:225.25   Max.nchar:  7   Max.nchar:  9   Max.nchar:  4   
##  Max.   :300.00                                                   
##   Penghasilan       Total_Belanja     
##  Min.   :  901314   Min.   : 2534171  
##  1st Qu.: 6426148   1st Qu.: 5360644  
##  Median : 8630042   Median : 6552757  
##  Mean   : 8656732   Mean   : 6679163  
##  3rd Qu.:10921107   3rd Qu.: 7895702  
##  Max.   :16145151   Max.   :11626302
unique(df_customer$ID_Pelanggan)
##  [1] "ID00031" "ID00079" "ID00051" "ID00014" "ID00067" "ID00042" "ID00050"
##  [8] "ID00043" "ID00025" "ID00090" "ID00091" "ID00069" "ID00057" "ID00092"
## [15] "ID00009" "ID00093" "ID00099" "ID00072" "ID00026" "ID00007" "ID00083"
## [22] "ID00036" "ID00078" "ID00081" "ID00076" "ID00015" "ID00032" "ID00041"
## [29] "ID00074" "ID00023" "ID00027" "ID00060" "ID00053" "ID00096" "ID00038"
## [36] "ID00089" "ID00034" "ID00063" "ID00013" "ID00082" "ID00097" "ID00021"
## [43] "ID00047" "ID00095" "ID00016" "ID00094" "ID00006" "ID00086" "ID00039"
## [50] "ID00004" "ID00052" "ID00022" "ID00087" "ID00035" "ID00040" "ID00030"
## [57] "ID00012" "ID00064" "ID00071" "ID00085" "ID00037" "ID00008" "ID00098"
## [64] "ID00084" "ID00046" "ID00017" "ID00062" "ID00054" "ID00024" "ID00005"
## [71] "ID00070" "ID00055" "ID00075" "ID00048" "ID00077" "ID00056" "ID00068"
## [78] "ID00001" "ID00088" "ID00020" "ID00049" "ID00059" "ID00011" "ID00066"
## [85] "ID00044" "ID00045" "ID00033" "ID00010" "ID00058" "ID00061" "ID00029"
## [92] "ID00073" "ID00018" "ID00002"

#3. Siapa pelanggan yang sering beelanja

# melihat pelanggan yang sering belanja
sort(table(df_customer$ID_Pelanggan), decreasing = TRUE)[1-3]
## 
## ID00007 ID00089 ID00093 ID00026 ID00032 ID00009 ID00014 ID00023 ID00024 ID00031 
##       9       7       7       6       6       5       5       5       5       5 
## ID00042 ID00053 ID00054 ID00063 ID00072 ID00074 ID00079 ID00084 ID00090 ID00006 
##       5       5       5       5       5       5       5       5       5       4 
## ID00016 ID00017 ID00027 ID00036 ID00040 ID00046 ID00057 ID00067 ID00071 ID00082 
##       4       4       4       4       4       4       4       4       4       4 
## ID00085 ID00087 ID00091 ID00094 ID00002 ID00008 ID00013 ID00030 ID00033 ID00035 
##       4       4       4       4       3       3       3       3       3       3 
## ID00037 ID00039 ID00041 ID00045 ID00048 ID00049 ID00050 ID00052 ID00055 ID00060 
##       3       3       3       3       3       3       3       3       3       3 
## ID00069 ID00076 ID00077 ID00081 ID00083 ID00086 ID00097 ID00001 ID00004 ID00005 
##       3       3       3       3       3       3       3       2       2       2 
## ID00010 ID00011 ID00020 ID00021 ID00022 ID00029 ID00034 ID00038 ID00043 ID00051 
##       2       2       2       2       2       2       2       2       2       2 
## ID00058 ID00061 ID00064 ID00066 ID00070 ID00075 ID00092 ID00096 ID00098 ID00099 
##       2       2       2       2       2       2       2       2       2       2 
## ID00012 ID00015 ID00018 ID00044 ID00047 ID00056 ID00059 ID00062 ID00068 ID00073 
##       1       1       1       1       1       1       1       1       1       1 
## ID00078 ID00088 ID00095 
##       1       1       1

#4. Rata-rata penghasilan pelanggan berdasarkan jenis kelamin.

# melihat rata-rata penghasilan
aggregate(Penghasilan ~ Jenis_Kelamin, data = df_customer, mean)
##   Jenis_Kelamin Penghasilan
## 1     Laki-laki     8880902
## 2     Perempuan     8505199

#5. Rata-Rata total belanja pelanggan berdasarkan jenis kelamin.

# rata-rata total belanja
aggregate(Total_Belanja ~ Jenis_Kelamin, data = df_customer, mean)
##   Jenis_Kelamin Total_Belanja
## 1     Laki-laki       6034728
## 2     Perempuan       7114786

#6. Rata-rata penghasilan pelanggan berdasarkan tempat tinggal (Kota vs Desa)

# rata-rata penghasilan pelanggan
aggregate(Penghasilan ~ Tempat_Tinggal, data = df_customer, mean)
##   Tempat_Tinggal Penghasilan
## 1           Desa     6249122
## 2           Kota     9878685

#7. Rata-rata total belanja pelanggan berdasarkan tempat tinggal

aggregate(Total_Belanja ~ Tempat_Tinggal, data = df_customer, mean)
##   Tempat_Tinggal Total_Belanja
## 1           Desa       5022231
## 2           Kota       7520118

#8. Siapa lima pelanggan dengan total belanja tertinggi?

head(df_customer[order(-df_customer$Total_Belanja), c("ID_Pelanggan", "Total_Belanja")], 5)
##     ID_Pelanggan Total_Belanja
## 76       ID00034      11626302
## 175      ID00011      11527638
## 228      ID00057      11031197
## 287      ID00093      10984825
## 33       ID00007      10846012

#9. Distribusi jumlah transaksi berdasarkan jenis kelamin.

table(df_customer$Jenis_Kelamin)
## 
## Laki-laki Perempuan 
##       121       179

#10. Buat kategori penghasilan

df_customer$Kategori_Penghasilan <- cut( df_customer$Penghasilan,
                                               breaks = c(-Inf, 5000000, 10000000, Inf),
                                               labels = c("Rendah", "Menengah", "Tinggi"))
table(df_customer$Kategori_Penghasilan)
## 
##   Rendah Menengah   Tinggi 
##       27      175       98
Q1 <- df_customer %>%
  filter(Total_Belanja > 5000000) %>%
  count(ID_Pelanggan, sort = TRUE)
Q1
##    ID_Pelanggan n
## 1       ID00007 7
## 2       ID00025 7
## 3       ID00026 6
## 4       ID00089 6
## 5       ID00053 5
## 6       ID00079 5
## 7       ID00084 5
## 8       ID00090 5
## 9       ID00093 5
## 10      ID00006 4
## 11      ID00009 4
## 12      ID00016 4
## 13      ID00023 4
## 14      ID00024 4
## 15      ID00031 4
## 16      ID00032 4
## 17      ID00036 4
## 18      ID00057 4
## 19      ID00063 4
## 20      ID00067 4
## 21      ID00074 4
## 22      ID00087 4
## 23      ID00091 4
## 24      ID00002 3
## 25      ID00013 3
## 26      ID00014 3
## 27      ID00030 3
## 28      ID00035 3
## 29      ID00037 3
## 30      ID00039 3
## 31      ID00040 3
## 32      ID00042 3
## 33      ID00045 3
## 34      ID00046 3
## 35      ID00052 3
## 36      ID00055 3
## 37      ID00060 3
## 38      ID00069 3
## 39      ID00071 3
## 40      ID00072 3
## 41      ID00082 3
## 42      ID00085 3
## 43      ID00094 3
## 44      ID00004 2
## 45      ID00008 2
## 46      ID00010 2
## 47      ID00017 2
## 48      ID00021 2
## 49      ID00022 2
## 50      ID00033 2
## 51      ID00034 2
## 52      ID00038 2
## 53      ID00041 2
## 54      ID00048 2
## 55      ID00049 2
## 56      ID00050 2
## 57      ID00051 2
## 58      ID00054 2
## 59      ID00058 2
## 60      ID00066 2
## 61      ID00075 2
## 62      ID00076 2
## 63      ID00083 2
## 64      ID00086 2
## 65      ID00092 2
## 66      ID00096 2
## 67      ID00097 2
## 68      ID00001 1
## 69      ID00005 1
## 70      ID00011 1
## 71      ID00012 1
## 72      ID00015 1
## 73      ID00018 1
## 74      ID00027 1
## 75      ID00029 1
## 76      ID00043 1
## 77      ID00044 1
## 78      ID00047 1
## 79      ID00056 1
## 80      ID00059 1
## 81      ID00061 1
## 82      ID00064 1
## 83      ID00070 1
## 84      ID00073 1
## 85      ID00077 1
## 86      ID00078 1
## 87      ID00088 1
## 88      ID00095 1
## 89      ID00098 1
## 90      ID00099 1