GP1: Omnichannel Journey Map

Author

Group 5 - Leeann Lewis-Waddell, Luis Ahumada, Carmen Jimenez, Spencer Conway, Georgia Monjarrez

Published

June 28, 2026


1.1 Target Customer Segment

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1.2 Journey Stages

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1.3 Customer Actions

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1.4 Customer Thoughts or Needs

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1.5 Customer Touchpoints

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1.6 Customer Painpoints

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1.7 Omnichannel Opportunities

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1.8 Strategic Implications for the Rest of the Project

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1.9 Appendix

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1.10 Running Code

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