LEADING THROUGH PERMANENT DISRUPTION

C-Suite Offsite | October 2025

Strategy & Transformation Office

Agenda

Timeline

  • 0:00–0:15 Welcome & Framing
  • 0:15–1:15 10 Questions Deep Dive
  • 1:15–2:00 DRI Workshop
  • 2:00–2:45 Action Commitments
  • 2:45–3:00 Close

Objective

  1. Diagnose readiness
  2. Design 3–6 high-leverage moves
  3. Commit with owners & KPIs

The New Reality

Volatility is the default

  • S&P 500 tenure: 25 yrs → 12 yrs
  • Black swans/year: 1.2 → 4.8
  • Customer expectation half-life: 18 months

The 10 Questions Framework

Disruption Readiness Index (DRI) | Target: >80/100

10 QUESTIONS DEEP DIVE

Q1: Signal vs. Noise

Type Duration Impact Reinvention?
Passing Storm <18 mo <20% No
Structural Shift Permanent >30% Yes

Netflix vs. Blockbuster → Streaming = structural shift
Action: Premortem + Future-Back workshop

Q2: 3 Anchors in Uncertainty

  1. Customer JTBD
  2. Core Values
  3. Cash Runway

Airbnb (COVID) → Pivoted to long-term stays
Action: One-page “3 Anchors” canvas

Q3: Non-Digital Capabilities

  • Antifragile Culture
  • Leadership Depth
  • Foresight Muscle

TSMC → $100B 3nm bet
Action: Annual “War Games”

Q4: Bounce Forward

Microsoft (Nadella) → Killed Windows Phone → Azure $100B
Action: 20% Reinvention Budget

Q5: Strategy as Living System

Amazon AWS → 1,900+ services
Action: “Strategy as Code” dashboard

Q6: Clarity Amid Noise

Patagonia → “Save our home planet”
Action: North Star Decision Log

Q7: Values as Tiebreaker

Costco → Capped margins in crisis
Action: 20% OKRs value-linked

Q8: Agility with Structure

Spotify → Squads + Bets
Action: Mission Command

Q9: Resilience Partnerships

Toyota-Tesla → Capability swap, clean exit
Action: Partnership Scorecard

Q10: Leadership Readiness

Novo Nordisk → Ozempic boom planned 2018
Action: Board assesses 4Cs

DRI WORKSHOP

DRI Overview

Current Score: 59/100 → Target: >80

Workshop Flow

  1. Vote 1–10 (Mentimeter)
  2. Pick 2 lowest → Gap Analysis
  3. Propose +3 Move
  4. Dot vote → Top 3 → Commitment Canvas

Commitment Canvas

# Initiative Owner KPI Deadline DRI ↑
1 Future-Back Workshop CMO 1 legacy killed Nov 30 Q1: +3
2 Extend runway CFO $50M saved Dec 15 Q2: +4
3 Values in OKRs CHRO 20% linked Jan 10 Q7: +3

One-Year Vision

“Most adaptive [industry] company in 12 months.”

Next Steps

  • Monthly DRI Pulse (ExCo)
  • Q2 Offsite Audit
  • Board Update [Date]

Thank You

Disruption is the entrance exam for the future.