Group Assignment 2 Submission

Authors

Member 1 (Student ID)

Member 2 (Student ID)

Member 3 (Student ID)

Member 4 (Student ID)

Part A. Cleanining and Analysing Data (60 points)

1. Introduction (10 pts)

  • Dataset used: Identify which dataset you are using.
  • Research Question: State the research question you are answering. Ensure it is answerable with the data you will use.
  • Method: Is your approach descriptive, causal or predictive?

2. Data Preparation & Analysis (50 pts)

WarningInstructions
  • Show and explain your data cleaning, wrangling, and variable creation.
  • Present models, visualisations, and diagnostics.
  • Ensure code is reproducible and commented.

Load Libraries:

# load the libraries you need for your analysis here
# 
# If you need to install a package run install.package('package_name') once
# then load it via library(package_name)

Load the initial dataset:

# load the initial dataset in this cell

Data Cleaning

Perform any data cleaning steps in this section. Insert code chunks and comments / explanations as necessary.

Data Analysis

Perform your data analysis in this section. Insert code chunks and comments / explanations as necessary.

Part B. Analytics Team Memo (20 points)

WarningInstructions

Length: 600 words. Exhibits: Maximum 2 figures and/or tables.

Write this as a bullet-point working document for your analytics peers and manager.

Bullets must be written as full sentences. Use Writing Tips from “Write Like an Amazonian”. Only display code in memo if it is to define or explain. Do not produce any new analysis, table or figure in this section.

Memo

PLACE EXHIBITS IN APPROPRIATE SECTION AS NEEDED

1. Research Question

  • State the research question clearly.
  • State why it matters.

2. Data & Approach (5 pts)

  • Explain dataset used, key variables, and methods.
  • Be concise but clear.

3. Preliminary Findings (6 pts)

  • Main results in bullet points.
  • Highlight key evidence that supports your conclusions.
  • Interpret results carefully, not just mechanically.

4. Assumptions & Limitations (3 pts)

  • Note what assumptions you’ve made.
  • Identify possible weaknesses in the analysis.

5. Open Questions for Feedback (3 pts)

  • List up to 3 specific questions where you’d seek peer/manager input.
  • …

6. Next Steps (3 pts)

  • Outline what you would test or refine next if you were to keep working on the project.
  • No more than 3 points.
  • …

Part C. Corporate Brief (20 points)

WarningInstructions

Length: 400 words. Exhibit: 1 table OR figure.

Write this as an executive brief to be read and understood by managers.

Bullets must be written as full sentences. Use Writing Tips from “Write Like an Amazonian”. No visible code in the brief. Do not produce any new analysis, table or figure in this section.

INSERT YOUR FIGURE OR TABLE HERE

Executive Summary (5 pts)

3–4 sentences summarising the research question, key findings and why it matters.

Key Insights (5 pts)

  • Max 3 bullets about what the data and analysis show.
  • …

Business Implications (5 pts)

  • Max 3 bullets about why the findings matter for the organisation.
  • …

References

WarningInstructions:
  • List any sources, readings, or external material you cited.
  • Use a consistent referencing style (APA).

GenAI Use Declaration

NoteHow to Reference GenAI Use

If you used GenAI (e.g., ChatGPT, Copilot) for any part of your work, you must acknowledge it in References or a footnote. Examples:

  • Text generation:
    “Some passages in the Analytics Team Memo were drafted with the assistance of ChatGPT (OpenAI, 2025), reviewed and edited by the authors.”

  • Code assistance:
    “Code snippets for data cleaning were adapted from suggestions generated by ChatGPT (OpenAI, 2025).”

  • Idea generation:
    “Research question ideas were brainstormed with assistance from ChatGPT (OpenAI, 2025).”

Always make clear: what was generated, and how you verified it.

Please tick the boxes that apply by replacing the blank spaces between parentheses with an X.

Note that all other forms of GenAI use in this group assignment 2 are NOT allowed.

If GenAI was used:
- I have cited or referenced it appropriately in my submission.
- I confirm that I have reviewed, verified, and taken responsibility for all content submitted.
- I understand that copy-pasting unedited GenAI output is not acceptable.
- Copy-pasting GenAI output, even with a citation, may lead to a finding of poor academic performance or an academic misconduct case against each member of the group.
- Any use of GenAI must be substantially adapted, verified, and integrated into our group’s own work.

Declaration:
By submitting this assignment for grading, we declare that this work represents our own group effort, and any use of GenAI tools has been transparently disclosed and appropriately referenced.