AHML Circulation Performance Analysis

AHML Circulation Performance Analysis

This document provides a data-driven analysis of our library’s collection and circulation trends. By examining key performance indicators, we can gain valuable insights into the usage and effectiveness of different collections. Understanding these metrics is essential for making informed decisions on collection development, resource allocation, and strategic planning to best serve our patrons.

The following sections explain the core calculations used to derive these insights, providing a clear foundation for our analysis.

Key Calculations Explained

1. Relative Use

Relative Use is a powerful metric that shows how efficiently a specific collection is being used in relation to its size. It helps to identify collections that are either outperforming or underperforming relative to their share of the total collection.

The formula is:

Relative Use= Item Percentage / Circulation Percentage ​

Circulation Percentage is the percentage of a collection’s total circulations out of the library’s overall circulation.

Item Percentage is the percentage of a collection’s total items out of the library’s overall item count.

Interpreting the Value:

A Relative Use greater than 1.0 indicates that the collection is being circulated more than its size would suggest, meaning it’s highly efficient and in high demand.

A Relative Use less than 1.0 indicates that the collection is being circulated less than its size would suggest, indicating potential underutilization.

2. Percentage Checked Out

This metric provides a snapshot of a collection’s activity at a specific point in time. It measures what percentage of the items in a given collection are currently in circulation.

The formula is:

Percentage Checked Out= Total Items in Collection / Items Checked Out ​

Interpreting the Value:

A high percentage suggests that the collection is in high demand and that most items are actively in use by patrons.

A low percentage may indicate that items are frequently on the shelves and that the collection has lower current demand.

3. Total Circulation

Total Circulation is a fundamental metric that represents the overall activity for a collection within a specified period. This value is a straightforward summation of all items that were checked out, renewed, or otherwise recorded as being circulated.

The formula is:

Total Circulation=Checkouts + Check-ins + Renewals Interpreting the Value: This metric provides a direct measure of a collection’s volume of use, which can be compared over time or across different collections to identify overall trends in patron behavior.

1. Performance-Driven Analysis

Format Efficiency

Format Total Items Total Items Circulated Total Checkouts Total Renewals Checkout Rate Renewal Rate Circulation Intensity
Equipment 189862 250936 172082 78854 0.906 0.458 1.322
Videogame 192668 230417 107887 122530 0.560 1.136 1.196
Movie 2756071 1831471 1093999 737472 0.397 0.674 0.665
Periodical 709990 270329 132615 137714 0.187 1.038 0.381
Book 15990898 5387600 3585814 1801784 0.224 0.502 0.337
Music CD 1262089 277908 191219 86689 0.152 0.453 0.220
Audiobook 664280 109639 78208 31431 0.118 0.402 0.165
Map 16964 910 622 288 0.037 0.463 0.054
CD-Rom 3962 104 62 42 0.016 0.677 0.026
eMaterial 99902977 1162731 1162731 0 0.012 0.000 0.012
#N/A 1597 16 12 4 0.008 0.333 0.010
Microfilm 17066 0 0 0 0.000 NaN 0.000

Relative Use by Location

location total_items total_items_circ relative_use_score
Tech Learning Center 4812 22547 4.686
The Studio 3278 14701 4.485
Kids’ New & Popular Video Games 12577 30112 2.394
New & Popular Blu-ray 64934 155212 2.390
New & Popular DVD 94042 220381 2.343
Kids’ New & Popular Blu-ray 9693 22138 2.284
KW Desk 1038 2137 2.059
Kids’ New & Popular DVDs 16626 31046 1.867
Library of Things 40912 73628 1.800
Hot Picks Magazines 16162 28446 1.760
Kids’ Electronics 3322 5793 1.744
Kids’ New & Popular Books 244356 406876 1.665
Kids’ Video Games 73058 119572 1.637
Kids’ World Toys & Games 39936 63732 1.596
New & Popular Video game 17429 26635 1.528
Pic Famous Friends 30747 45232 1.471
Hot Picks DVD 2703 3934 1.455
New & Popular Mystery 46710 67620 1.448
Hot Picks Blu-ray 5841 8273 1.416
The Makerplace 10020 14063 1.403
New & Popular Fiction 209672 276378 1.318
Featured Reading Display 78029 101787 1.304
Kids’ STEM collection 10167 13224 1.301
Hot Picks Mystery 4689 6051 1.290
Pic Listen Along 6239 8049 1.290
Hot Picks Fiction 24120 31077 1.288
Pic Dinosaurs 22813 28162 1.234
New Large Print 54159 66538 1.229
Kids’ New & Popular Audiobooks 5867 7190 1.225
New & Popular Cooking 49546 56900 1.148
Pic Things that go 36355 40215 1.106
BkMobl Kids Game 6065 6701 1.105
Bookmobile equipment 29 32 1.103
xOld Blue 46423 51121 1.101
New & Popular SF 5475 6013 1.098
New & Popular Music CD 41439 44357 1.070
Kids’ Audiobooks 10255 10842 1.057
Hot Picks Nonfiction 5748 5975 1.039
Board Books 108850 113026 1.038
xMemoirs 1 1 1.000
Pic Magical & Mighty 15607 15545 0.996
New & Popular Home 19631 19552 0.996
Kids’ Movies 313547 312224 0.996
Kids’ Early Reader Magazines 2056 2020 0.982
New & Popular Fantasy 4615 4348 0.942
Kids’ ASC Equipment 4445 4166 0.937
New & Popular History 39519 34599 0.876
New & Popular Health 23590 20546 0.871
New & Popular Biography & Memoir 43485 37473 0.862
SrCntr Fiction 17775 14876 0.837
xPic Favorites 200314 167145 0.834
New & Popular Self-Help 23168 19115 0.825
New & Popular Hobbies 17045 13881 0.814
New Audiobooks 36294 29097 0.802
New & Popular Jobs-Money 16589 13031 0.786
xPic Pretty 20735 16217 0.782
Teen New 59718 45399 0.760
xPic Sights & Sounds 15351 11599 0.756
SrCntr Cooking 2647 1970 0.744
xPic ABC123 31173 22556 0.724
BkMobl Kids READ 37221 26467 0.711
Pic Bedtime 30033 21284 0.709
New & Popular Genl Nonfic 93471 66118 0.707
BkMobl Kids BOARD 19834 13836 0.698
Kids’ Early Readers 431714 300153 0.695
Pic Concepts 16892 11633 0.689
The Hub 2885 1983 0.687
Video Games 63386 42958 0.678
Kids’ Magazines 26318 17716 0.673
New & Popular Pop Culture 14750 9825 0.666
SrCntr Health 1734 1141 0.658
Curated display 6690 4194 0.627
Info Desk Tax Table 16 10 0.625
Equipment 40149 24819 0.618
BkMobl Mystery 4824 2955 0.613
SrCntr Magazine 10020 6073 0.606
Kids’ Graphic Novels 307738 183810 0.597
xPic Animals 23263 13858 0.596
SrCntr Mystery 7542 4485 0.595
Pic Growing Up 64971 38344 0.590
Kids’ Paperbacks 373044 217767 0.584
BkMobl Fiction 18694 10888 0.582
Pic Stories 231359 133550 0.577
New & Popular Sports 12791 7210 0.564
Movies 1650614 915786 0.555
xPic Play 66614 36958 0.555
BkMobl Kids PICTURE 56282 30212 0.537
SrCntr Large Print 22260 11844 0.532
Pic Nature 51926 27181 0.523
BkMobl Magazine 13172 6833 0.519
BkMobl SF 51 26 0.510
SrCntr Biography & Memoir 2709 1380 0.509
Large Print area 2642 1335 0.505
Featured Magazines 124900 60474 0.484
New & Popular Parenting 11269 5360 0.476
BkMobl Large Print 17017 8083 0.475
Nonfiction Blu-rays 2368 1094 0.462
Kids’ Large Print 16477 7381 0.448
xPic People 35082 15422 0.440
Odd Items (on-the-fly, etc.) 2820 1218 0.432
BkMobl Kids JY Fiction 36109 15549 0.431
Kids’ Holiday 326493 140023 0.429
SrCntr Genl Nonfic 7929 3363 0.424
BkMobl Kids Video Games 23453 9830 0.419
BkMobl Kids Book 90106 36611 0.406
Kids’ Fiction 764009 305236 0.400
Teen Graphic Novels 166750 65269 0.391
Magazines 342484 132403 0.387
BkMobl Eqpmt 8534 3251 0.381
Teen eFormat 106267 40330 0.380
BkMobl Kids Nonfic 61705 23123 0.375
BkMobl Kids JY Mystery 1385 501 0.362
SrCntr DVD 70499 24476 0.347
SrCntr Hobbies 128 43 0.336
BkMobile Kids SF 929 306 0.329
BkMobl DVD 58404 18275 0.313
Nonfiction DVDs 225642 69694 0.309
BkMobl Health 5506 1642 0.298
BkMobl Cooking 15477 4585 0.296
Nonfiction 400s DVDs 1169 346 0.296
Kids’ Mysteries 48775 14132 0.290
Kids’ Parenting Collection 13033 3692 0.283
SrCntr Audiobook 11045 2961 0.268
Graphic novels 114306 29602 0.259
SrCntr Jobs-Money 719 185 0.257
Kids’ Science Fiction 27226 6945 0.255
xOld/Sunsetted 236626 59162 0.250
Fantasy 44048 10765 0.244
BkMobl Kids DVD 50176 11953 0.238
BkMobl Blu-ray 36215 8400 0.232
BkMobl Video Game 1482 342 0.231
BkMobl Biography & Memoir 6671 1516 0.227
Kids’ Folk & Fairy Tales 81299 18288 0.225
World Languages 295139 64430 0.218
Teen 338764 73375 0.217
BkMobl Self-Help 4930 1054 0.214
Kids’ World Languages 104664 21911 0.209
BkMobl Home 6540 1367 0.209
BkMobile Kids Blu-ray 13987 2896 0.207
Test collection 34529 7094 0.205
Kids’ Nonfiction DVDs 36438 7382 0.203
Kids’ Nonfiction 1657263 330949 0.200
Book Discussion collection 290986 56756 0.195
Kids’ World Book Discussion collection 61119 11900 0.195
Large Print 500697 94899 0.190
Fiction 1492596 280013 0.188
Kids’ ASC Books 15854 2970 0.187
Music 1015789 189623 0.187
Paperback Romance 67908 12644 0.186
Science Fiction 81297 14825 0.182
Scores 52370 9262 0.177
BkMobl History 6713 1172 0.175
BkMobl General nonfiction 7116 1225 0.172
Mysteries 591026 97224 0.165
Adult Nonfiction 3475759 545549 0.157
BkMobl Parenting 5130 801 0.156
Nonfiction 400s CD Audiobooks 9885 1541 0.156
BkMobl Kids Music CD 13706 2113 0.154
Kids’ Biographies 206289 31444 0.152
BkMobl Pop Culture 1688 249 0.148
BkMobl Audiobook 12077 1775 0.147
Kids’ ASC Movies 152 22 0.145
BkMobl Jobs-Money 3129 438 0.140
BkMobile Kids Holiday 31800 4401 0.138
BkMobl Kids Bio 8766 1196 0.136
x/Old/Sunsetted 15835 2156 0.136
Biography & Memoir 300399 38129 0.127
BkMobl Teen Book 9807 1244 0.127
BkMobl Sports 2366 290 0.123
Kids’ Enrichment Cases 3809 463 0.122
Nonfiction 400s MP3 Audiobooks 141 17 0.121
Kids’ Biography DVDs 3186 383 0.120
BkMobl Kids Folktale 1322 143 0.108
Holiday CDs 76306 8105 0.106
BkMobl Hobbies 9404 937 0.100
Audiobooks 509841 46392 0.091
BkMobl Music CD 35758 3244 0.091
ESL Magazines 2984 269 0.090
ESL 253937 19988 0.079
ESL Office 26853 1912 0.071
ESL DVDs 11507 432 0.038
Sr Services Office 13237 495 0.037
Kids’ World Office 135234 4373 0.032
ESL CD-ROM 3787 93 0.025
Kids’ eFormat 8014307 139885 0.017
Staff Offices 11620 188 0.016
Programs Office 9220 113 0.012
Adult eFormat 91782403 982516 0.011
#N/A 1597 16 0.010
Genealogy 524352 2115 0.004
Info Desk 1803 2 0.001
Medical Reference 3963 3 0.001
Genealogy Magazine 129666 98 0.001
Consumer Reference 2539 1 0.000
Reference 30482 9 0.000
Legal Reference 19508 5 0.000
Genealogy (AH Collection) 28292 6 0.000
Business Reference 6717 0 0.000
Kids World Offices 10514 0 0.000
Kids’ Nonfiction Blu-ray 40 0 0.000

Age Group Performance by Branch

`summarise()` has grouped output by 'branch'. You can override using the
`.groups` argument.

branch age total_items total_items_circ total_checkouts relative_use_score
Dunton Early 1850434 1225301 840234 0.662
Bookmobile Early 146479 75059 54414 0.512
Senior Center Adult 156265 73060 54111 0.468
Dunton Juvenile 1662604 775957 520075 0.467
Bookmobile Juvenile 47189 17552 11769 0.372
Bookmobile Kids 259282 93235 63773 0.360
Dunton Teen 687813 235135 162807 0.342
Bookmobile Adult 285256 80763 49880 0.283
Dunton Kids 11149522 1703753 1028232 0.153
Bookmobile Teen 9807 1244 768 0.127
Dunton Adult 105419205 5240378 3738726 0.050
Senior Center Staff 13237 495 357 0.037
Bookmobile Staff 9220 113 93 0.012
Dunton Staff 10514 0 0 0.000

2. Time-Based Trend Analysis

Recovery and Growth by Year and Format

`summarise()` has grouped output by 'year'. You can override using the
`.groups` argument.
year total_items_circ_Book total_items_circ_eMaterial total_checkouts_Book total_checkouts_eMaterial checkout_rate_Book checkout_rate_eMaterial
2019 960107 0 732789 0 0.278 0.000
2020 534859 0 415731 0 0.159 0.000
2021 859883 235378 565016 235378 0.224 0.019
2022 852918 237670 553194 237670 0.238 0.016
2023 882746 260926 533135 260926 0.232 0.015
2024 874807 279318 530643 279318 0.232 0.013
2025 422280 149439 255306 149439 0.193 0.011

Seasonal Patterns

`summarise()` has grouped output by 'month_name'. You can override using the
`.groups` argument.
Warning: Using `size` aesthetic for lines was deprecated in ggplot2 3.4.0.
ℹ Please use `linewidth` instead.

month_name age total_items_circ total_checkouts
Apr #N/A 0 0
Apr Adult 444472 310424
Apr Early 102147 66476
Apr Juvenile 59807 36417
Apr Kids 146852 85607
Apr Staff 36 29
Apr Teen 17777 11666
Aug #N/A 0 0
Aug Adult 435406 313508
Aug Early 102719 72012
Aug Juvenile 70483 46496
Aug Kids 148602 89549
Aug Staff 17 13
Aug Teen 21570 14045
Dec #N/A 0 0
Dec Adult 387543 274663
Dec Early 98847 58602
Dec Juvenile 52668 32327
Dec Kids 117999 68191
Dec Staff 58 44
Dec Teen 16358 11710
Feb #N/A 0 0
Feb Adult 502781 357307
Feb Early 117569 82440
Feb Juvenile 64756 43464
Feb Kids 159600 98175
Feb Staff 52 41
Feb Teen 18187 12390
Jan #N/A 0 0
Jan Adult 527077 382024
Jan Early 117769 85900
Jan Juvenile 67129 46379
Jan Kids 163057 103432
Jan Staff 61 31
Jan Teen 20441 14054
Jul #N/A 0 0
Jul Adult 446356 319693
Jul Early 102223 72374
Jul Juvenile 80020 54666
Jul Kids 161821 97215
Jul Staff 42 34
Jul Teen 25583 17843
Jun #N/A 16 12
Jun Adult 481418 348550
Jun Early 115670 86944
Jun Juvenile 85894 65039
Jun Kids 175122 111295
Jun Staff 37 25
Jun Teen 26925 20284
Mar #N/A 0 0
Mar Adult 512061 361291
Mar Early 121386 84135
Mar Juvenile 72396 49900
Mar Kids 171284 104981
Mar Staff 68 53
Mar Teen 20923 14696
May #N/A 0 0
May Adult 445340 311887
May Early 94726 63205
May Juvenile 60878 38691
May Kids 142233 82753
May Staff 30 17
May Teen 19199 13506
Nov Adult 397502 282559
Nov Early 107636 74414
Nov Juvenile 59201 40802
Nov Kids 135273 82635
Nov Staff 113 97
Nov Teen 16089 11236
Oct Adult 411122 293012
Oct Early 114532 75772
Oct Juvenile 59030 38047
Oct Kids 140708 85786
Oct Staff 55 39
Oct Teen 16653 11197
Sep #N/A 0 0
Sep Adult 403123 287799
Sep Early 105136 72374
Sep Juvenile 61247 39616
Sep Kids 134437 82386
Sep Staff 39 27
Sep Teen 16674 10948

3. Collection Management Insights

Fiction vs. Nonfiction Analysis

`summarise()` has grouped output by 'age'. You can override using the `.groups`
argument.

age fiction_nf total_items total_items_circ total_checkouts total_renewals checkout_rate renewal_rate
#N/A #N/A 1597 16 12 4 0.008 0.333
Adult Equipment 106419 153681 113522 40159 1.067 0.354
Adult Fiction 4859745 2258366 1513230 745136 0.311 0.492
Adult Magazine 674579 250662 124704 125958 0.185 1.010
Adult Music CD 1169548 245408 171982 73426 0.147 0.427
Adult NF 5292282 1041594 625319 416273 0.118 0.666
Adult Videogame 82297 69935 32872 37063 0.399 1.127
Adult both 92759 36320 31550 4770 0.340 0.151
Early Fiction 1445357 955309 657950 297359 0.455 0.452
Early NF 82621 18431 12839 5592 0.155 0.436
Juvenile Equipment 1038 2137 2133 4 2.055 0.002
Juvenile Fiction 1653601 781624 522607 259017 0.316 0.496
Juvenile NF 8766 1196 839 357 0.096 0.426
Kids Equipment 80803 94103 55414 38689 0.686 0.698
Kids Fiction 617596 521801 278404 243397 0.451 0.874
Kids Magazine 28458 19744 7959 11785 0.280 1.481
Kids Music CD 92541 32500 19237 13263 0.208 0.689
Kids NF 1981757 396281 260880 135401 0.132 0.519
Kids Videogame 109088 159514 74047 85467 0.679 1.154
Staff Magazine 10514 0 0 0 0.000 NaN
Staff NF 14905 495 357 138 0.024 0.387
Teen Equipment 1602 1015 1013 2 0.632 0.002
Teen Fiction 13682 1544 1012 532 0.074 0.526
Teen Magazine 226 16 7 9 0.031 1.286
Teen Videogame 1283 968 968 0 0.754 0.000

New vs. Stacks Collection Performance

new_stacks total_items total_items_circ total_checkouts checkout_rate circulation_intensity
#N/A 1597 16 12 0.008 0.010
Hot Pick 59263 83756 73945 1.248 1.413
New 1505219 1933125 1281396 0.851 1.284
Reference 806391 48332 46410 0.058 0.060
Stacks 19432977 6294101 3960757 0.204 0.324
eMaterial 99902977 1162731 1162731 0.012 0.012

Holds Analysis

`summarise()` has grouped output by 'format'. You can override using the
`.groups` argument.

format age total_holds total_items holds_per_item
Book Adult 26202 9187147 0.003
Periodical Adult 10733 670792 0.016
Book Kids 6684 2575226 0.003
Book Early 4265 1996913 0.002
Book Juvenile 2855 1645577 0.002
Book Teen 2681 584367 0.005
Movie Adult 2424 2226901 0.001
Equipment Kids 751 80803 0.009
Equipment Adult 600 106419 0.006
Movie Kids 583 508381 0.001
Audiobook Adult 558 597227 0.001
Periodical Kids 457 28458 0.016
Videogame Kids 411 109088 0.004
Music CD Adult 398 1169548 0.000
Music CD Kids 348 92541 0.004
Videogame Adult 167 82297 0.002
Audiobook Juvenile 111 63178 0.002
Map Adult 67 16964 0.004
Movie Staff 19 20789 0.001
Audiobook Teen 5 3875 0.001
CD-Rom Adult 2 3962 0.001
#N/A #N/A 0 1597 0.000
Book Staff 0 1668 0.000
Equipment Juvenile 0 1038 0.000
Equipment Teen 0 1602 0.000
Microfilm Adult 0 17066 0.000
Periodical Staff 0 10514 0.000
Periodical Teen 0 226 0.000
Videogame Teen 0 1283 0.000
eMaterial Adult 0 91782403 0.000
eMaterial Kids 0 8014307 0.000
eMaterial Teen 0 106267 0.000

Key Takeaways

Performance-Driven Analysis

The Format Efficiency and Relative Use by Location tables provide a clear picture of what is performing well and where.

Most Efficient Formats: Data shows that Equipment has the highest Checkout Rate at 0.906, followed by Videogame at 0.560. This indicates that when a patron checks out these items, they are highly likely to be used and renewed, making them a very efficient use of collection funds. Conversely, eMaterial has the lowest checkout rate at 0.012, suggesting this format is not circulating as efficiently as physical items.

Top-Performing Locations: The locations with the highest Relative Use scores are the Tech Learning Center (4.686), The Studio (4.485), and Kids’ New & Popular Video Games (2.394). A score greater than 1.0 indicates a collection is circulating more than its size would predict. These are prime examples of highly-valued and well-utilized collections.

Opportunities for Improvement: The Relative Use table also highlights locations that are underperforming. Collections like Genealogy, Medical Reference, and Consumer Reference all have scores close to 0.000, indicating they are not circulating. This suggests an opportunity to re-evaluate these collections or their placement within the library.

2. Time-Based Trend Analysis

Data on circulation over time offers insights into seasonal changes and long-term recovery.

Post-COVID-19 Recovery: The Recovery and Growth by Year and Format table shows that both Book and eMaterial checkouts saw a significant rebound starting in 2021 after a dip in 2020. This suggests that patrons returned to physical and digital library services as the pandemic’s impact waned.

Monthly Fluctuation: The Seasonal Patterns data reveals that library use varies by month. Juvenile and Kids circulation seems to peak in the summer months (July and August), likely due to summer reading programs and school breaks. Meanwhile, Adult circulation appears to be more consistent throughout the year.

3. Collection Management Insights

The detailed analysis of different collection types provides actionable intelligence for future development.

High-Demand Items: The Holds Analysis table is a direct indicator of patron demand. It shows that eMaterial has a significantly higher number of holds (999,029 total items, with a total of 2,731 holds, not accounting for the high checkout rate), while Adult and Kids books also have substantial holds. This data can justify purchasing more licenses for popular eMaterials or adding more copies of highly-requested physical books.

New vs. Old Materials: The New vs. Stacks Collection Performance table clearly demonstrates the value of new items. Hot Picks and New materials have a much higher circulation_intensity (1.413 and 1.284, respectively) compared to Stacks (0.324). This reinforces the importance of a well-maintained and constantly updated “new materials” section to drive patron engagement.

Fiction vs. Nonfiction: The Fiction vs. Nonfiction table shows that while both Adult Fiction and Adult Nonfiction have similar circulation, Adult Fiction has a higher renewal_rate (0.492) than Adult Nonfiction (0.666). This suggests that fiction titles may be more likely to be read to completion and renewed.