Introduction to me

Hi! I’m Jorge Diaz, a marketing major with a business analytics minor. I decided to add the minor because I’m passionate about digital marketing and know how crucial analytics is in that field. I was born in Mexico City but spent most of my life in Mason, Ohio. Right now, I live near campus and would love to kick off my career in Cincinnati if I can.

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Academic Background

B.S. in Marketing, Minor in Business Analytics (University of Cincinnati, Cincinnati, Ohio)

Professional Background

Currently, I am a senior studying Marketing with a minor in Business Analytics at the University of Cincinnati. Previously, I worked at Quotient Technology as a Data Integrity Intern, where I gained hands-on experience in maintaining data accuracy and supporting analytics-driven projects. I am passionate about pursuing a career in digital marketing, leveraging my background in marketing strategy and analytics to create impactful, data-informed campaigns.

Experience with R

I am new to R but excited to learn and add it to my skill set. While I’ve had previous experience with SQL, Microsoft Access, and Excel, SQL took me the most time to learn. My background in these tools has provided a basic foundation in data manipulation and analysis, which I’m excited to apply as I learn R. I look forward to using R to further expand my capabilities in data analysis, visualization, and statistical modeling as I work toward achieving my career goals in digital marketing.