The Orange Telecom’s Churn Dataset is designed to help in developing predictive models to identify customers who are likely to cancel their subscriptions. Here’s a detailed breakdown of the dataset:
Overview:
- Content: The dataset includes cleaned customer activity data (features) and a churn label indicating whether a customer has canceled their subscription.
- Purpose: Used for developing predictive models to anticipate customer churn.
Key Features and Columns:
- Customer Information: Data such as customer IDs and demographic details.
- Behavior and Usage: Details on customer behavior, usage statistics, and other relevant metrics.
- Service Plans:
- Voice Mail Plan (
vmailplan
): Indicates if the customer has a voice mail plan. - International Plan (
intlplan
): Indicates if the customer has an international call plan.
- Voice Mail Plan (
- Usage Statistics:
- Day Minutes (
daymins
): Total minutes of calls during the day. - Day Calls (
daycalls
): Total number of calls during the day. - Day Charges (
daycharge
): Charges for the calls during the day. - Similar metrics are available for evening, night, and international calls.
- Day Minutes (
- Customer Service Interaction: Number of calls made
to customer service (
custservicecalls
). - Churn Indicator (
churned
): A binary indicator showing whether the customer has churned (1 if churned, 0 otherwise).
Sample Columns:
customerID
: Unique identifier for each customer.accountdur
: Duration of the customer’s account (in months).areacode
: Area code of the customer’s phone number.phonenumber
: Customer’s phone number.vmailmessage
: Number of voicemail messages.evemins
: Total minutes of calls during the evening.evecalls
: Total number of calls during the evening.evecharge
: Charges for the calls during the evening.nightmins
: Total minutes of calls during the night.nightcalls
: Total number of calls during the night.nightcharge
: Charges for the calls during the night.intlmins
: Total minutes of international calls.intlcalls
: Total number of international calls.intlcharge
: Charges for international calls.
Example Use Cases:
- Survival Analysis: Estimating the time until a customer churns.
- Predictive Modeling: Identifying factors that contribute to churn and predicting which customers are likely to churn.
- Descriptive Statistics: Understanding the distribution of features such as service usage and customer service calls.