The line chart helps show the cumulative gross earnings for major holidays across five years (2020-2024). Each of the lines represents a different year, each a different color to help identify trends in earnings.

The interactive line chart shows the lifetime gross earnings of the most popular Marvel movies, based on their release dates. Each point shows a film’s total earnings, and hovering over the point will allow youj to see the release date and corresponding earnings.

The bar chart shows general gross earnings by day of the week for the year of 2024 and the top Marvel movie lifetime earnings based on the day they were released. The lighter shade of red shows the Marvel movie earnings and the darker red shows the general movie earnings. For general movie earnings, Friday is the day of the week for the year with the highest cumulative gross value, with a gross value of 890069518 billion.

These line graphs compare Marvel and DC market share by year in a couple of categories. The top left compares Rating which fluctuates between the two. DC has the highest overall rating of 9 for its movie The Dark Knight. The bottom left compares Opening Weekend numbers in the USA which Marvel is pretty consistently on top. Marvel has the top Opening Weekend of 357.115007 million for its movie Avengers: Endgame. The top right compares their Gross Worldwide where Marvel is also consistently higher than DC. Marvel has the highest Gross Worldwide of 2.7978006 billion for its movie Avengers: Endgame.

Source: The FliteCast - Click the link to read an article about Marvel VS DC Films, comparing their strengths and weaknesses!

These scatter plots compare the budget versus box office sales for different Marvel and DC movies. The top left shows domestic, top right shows international, and bottom left shows worldwide box office sales. To view the data on Statista click here for Marvel, and click here for DC!

This analysis provides a comprehensive framework for Marvel to identify and prioritize international markets to maximize box office revenue. The three charts and graphs examine the performance of Marvel movies both domestically and internationally, alongside economic indicators like GDP, to identify countries with higher spending potential. By combining movie performance data with economic insights, this study highlights which international markets offer the greatest opportunities for growth and strategic investment.

Table: Average U.S. and International Revenue for Marvel Movies
Movie Average U.S. Revenue (USD) Average International Revenue (USD)
Avengers: Endgame 858,373,000 1,914,648,672
Avengers: Infinity War 678,815,482 1,369,544,272
Avengers: Age of Ultron 459,005,868 940,057,392
Iron Man 3 409,003,133 805,717,971
Captain America: Civil War 408,084,349 744,646,268
Captain Marvel 426,829,839 702,177,135
Black Panther 700,243,066 640,634,844
Thor: Ragnarok 315,058,289 537,175,014
Doctor Strange 232,641,920 444,427,705
Guardians of the Galaxy 333,716,356 438,395,354
Thor: The Dark World 206,362,140 438,330,688
Ant-Man and the Wasp 216,648,740 406,260,660
Ant-Man 180,202,163 338,883,044
Iron Man 2 312,433,331 310,111,529
Thor 181,030,624 268,295,994
Iron Man 318,819,126 266,517,911
The Incredible Hulk 134,806,913 130,365,514

These graphs show the differences in success/ popularity for Marvel Characters. Each movie is plotted based on the worldwide box office revenue, while the comics are from each superhero, adding up the different series and issues.

The Avengers movies are the most successful throughout the phases of Marvel, along with Spiderman: No Way Home. For the comics, Spiderman has the most issues published, followed by The Avengers.

This dashboard was created using Quarto in RStudio, and the R Language and Environment.

The dataset used to create this dashboard was downloaded from

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