Sample Demographics & Audiance Targets

Sample size : 3259

Gender:

Gender Freq % target
Woman 1893 58.1 53-54
Man 1339 41.1 46-47
Other 27 0.8 < 5

Age (3 bin targets):

Age Freq % target
21 - 34 1023 31.4 32.4
35 - 44 736 22.6 25.6
45 - 66 1500 46.0 42.0

Race:

Race Freq % target
White 2238 68.7 72
Other 400 12.3 11-12
Asian 358 11.0 10
Black 263 8.1 8-9

Employment:

Employment Freq % target
Working full-time 2534 77.8 80
Not in workforce 377 11.6 10
In Workforce, not FT 348 10.7 10

Personal Income:

Income Freq % target
< $50k 856 26.3 24
$100k - $149k 586 18.0 21
$150k + 331 10.2 11
$50k - $99k 1486 45.6 44


Correlation Matrix betweenn key IV

  • Dream job
  • Career Satisfaction
  • Job satisfactkion
  • Life satisfaction
  • -Do over (reverse - not a do over)
  • -Regret (reverse - not regret)

Contingency table: Dream job & Do Over: full pop

Do Over (%)
Contingency table Yes No Total DmJ
Dream job: No 27.2 12.7 39.9
Dream job: Yes 31.1 29.1 60.2

Contingency table: Dream job & Do over: Age ver 30 years

Do Over (%)
Contingency table Yes No Total DmJ
Dream job: No 28.9 14 42.9
Dream job: Yes 30.1 27 57.1

Working Population (FT & PT)

Full Population (working & now-working)

  • no intent to quit
  • no job satisfaction


Age & Gender:

After cleaning there are still too many 35 year old males. This excess is likely bad survey farms.



Line of Work

Line of Work Dream Job % Do over % Career Sat Z Intent to Quit Z Regret Z Job Sat Z Life Sat Z
Comp sci 74 52 0.30 0.02 -0.18 0.34 0.38
Creative 67 53 -0.09 0.07 -0.12 -0.08 -0.06
Engr, Sciences 67 42 0.02 -0.17 -0.20 -0.04 0.04
Healthcare 66 45 0.25 -0.25 -0.35 0.05 0.14
Management 64 59 0.14 0.02 -0.03 0.13 0.05
Legal 63 48 -0.02 -0.11 -0.07 0.04 0.06
Construction, Manufact 61 66 0.02 0.10 0.09 0.07 0.01
Social Service 60 58 -0.02 -0.03 -0.05 0.10 -0.16
Educ 60 55 -0.01 -0.21 -0.09 0.00 -0.01
Business 59 60 0.10 0.06 0.03 -0.03 0.07
Food prep, care 58 72 -0.30 0.29 0.26 -0.16 -0.19
Healthcare support 55 65 -0.16 0.15 0.25 -0.33 -0.14
Transport 54 62 -0.06 -0.20 0.09 -0.03 -0.05
Sales 50 67 -0.34 0.23 0.30 -0.19 -0.17
Security 49 51 0.18 -0.02 -0.13 0.01 -0.02
Admin support 42 73 -0.34 0.13 0.32 -0.22 -0.37

line_work_currnt_rcnt_fewr N Dream Job % Do over % Career Sat Career Sat sd Intent to Quit Intent to Quit sd Regret Regret sd Job Sat Job Sat sd Life Sat Life Sat sd Line of Work
Computer & Math 299 74 52 5.3 1.2 3.5 1.5 3.2 1.1 5.5 1.2 5.1 1.4 Comp sci
Arts, Design, Entmt, Sports, Media 138 67 53 4.8 1.3 3.6 1.8 3.3 1.1 4.9 1.5 4.4 1.5 Creative
Engr & Sciences 144 67 42 4.9 1.3 3.2 1.6 3.2 1.1 5.0 1.5 4.6 1.5 Engr, Sciences
Healthcare Practitioners 267 66 45 5.2 1.3 3.1 1.6 3.0 1.2 5.1 1.4 4.7 1.4 Healthcare
Management 234 64 59 5.1 1.4 3.5 1.6 3.4 1.2 5.2 1.3 4.6 1.6 Management
Legal 89 63 48 4.9 1.5 3.3 1.5 3.4 1.1 5.1 1.4 4.6 1.4 Legal
Construction, Production, Mainenance 251 61 66 4.9 1.4 3.7 1.5 3.5 1.1 5.1 1.4 4.5 1.5 Construction, Manufact
Community & Social Service 131 60 58 4.9 1.3 3.4 1.6 3.4 1.1 5.2 1.4 4.3 1.5 Social Service
Educa & Library 436 60 55 4.9 1.3 3.2 1.6 3.3 1.2 5.1 1.4 4.5 1.5 Educ
Business and Financial 393 59 60 5.0 1.3 3.6 1.6 3.5 1.1 5.0 1.4 4.6 1.4 Business
Food Preparation, Personal Care 139 58 72 4.5 1.5 4.0 1.7 3.7 1.2 4.8 1.5 4.2 1.7 Food prep, care
Healthcare Support 164 55 65 4.7 1.4 3.7 1.6 3.7 1.1 4.6 1.4 4.3 1.5 Healthcare support
Transportation 90 54 62 4.8 1.4 3.2 1.5 3.6 1.1 5.0 1.3 4.4 1.5 Transport
Sales 226 50 67 4.4 1.6 3.9 1.6 3.8 1.2 4.8 1.5 4.2 1.6 Sales
Military & Protection 45 49 51 5.2 1.2 3.5 1.8 3.3 1.2 5.1 1.8 4.5 1.5 Security
Office & Admin Support 213 42 73 4.4 1.7 3.7 1.7 3.8 1.3 4.7 1.7 3.9 1.6 Admin support



Correlations between each DV and employemnt variables

IV Jobs Employers Lines of Work Job tenure Promotions Init intentionality Init control
Do over NA NA NA NA NA NA NA
Dream job NA NA NA NA NA NA NA
Career Sat NA NA NA NA NA NA NA
Life Sat NA NA NA NA NA NA NA
Regret NA NA NA NA NA NA NA
Intent Quit NA NA NA NA NA NA NA
Job Satisfaction NA NA NA NA NA NA NA


Line of Work Groups (combined low volume industries)

line_work_currnt_rcnt_fewr char_line_work_currnt_rcnt n
Arts, Design, Entmt, Sports, Media Arts, Design, Entertainment, Sports, and Media 138
Business and Financial Business and Financial Operations 393
Community & Social Service Community and Social Service 131
Computer & Math Computer and Mathematical 299
Construction, Production, Mainenance Building and Grounds Cleaning and Maintenance 26
Construction, Production, Mainenance Construction and Extraction 81
Construction, Production, Mainenance Farming, Fishing, and Forestry 32
Construction, Production, Mainenance Installation, Maintenance, and Repair 37
Construction, Production, Mainenance Production 75
Educa & Library Educational Instruction and Library 436
Engr & Sciences Architecture and Engineering 88
Engr & Sciences Life, Physical, and Social Science 56
Food Preparation, Personal Care Food Preparation and Serving Related 81
Food Preparation, Personal Care Personal Care and Service 58
Healthcare Practitioners Healthcare Practitioners and Technical 267
Healthcare Support Healthcare Support 164
Legal Legal 89
Management Management 234
Military & Protection Military Specific 26
Military & Protection Protective Service 19
Office & Admin Support Office and Administrative Support 213
Sales Sales and Related 226
Transportation Transportation and Material Moving 90


Do over & Dream Job by Age



Other demographics:

Employment:

Employment Freq
Working full-time 2534
Working part-time 238
Retired 186
Unemployed and currently looking for work 110
Homemaker or full-time carer 85
Unable to work 60
Other 29
Unemployed and not currently looking for work 17

Employment:

Employment Freq
I have never been self-employed 2199
I am not currently self-employed, but I have been self-employed in the past 552
I am currently self-employed 508

Education:

Education Freq
Bachelor’s degree (e.g., BA, BS) 2147
Master’s degree (e.g., MA, MS, MEd) 787
Professional degree (e.g., MD, DDS, DVM, JD) 203
Doctorate degree (e.g., PhD, EdD) 122

Income:

Income_num Freq
< $29k 459
$30 - 49K 397
$50 - $59k 402
$60 - $7k 461
$75 - $99k 623
$100 - $149k 586
$150 - $199k 203
> $200k 128

Marital Status:

Marital Status Freq
Married or domestic partnership 1937
Single 894
Separated or Divorced 333
Widowed 85

Children:

Children Freq
0 1250
1 746
2 819
3 plus 413


Do Over:

If you could start your professional career over at the very beginning, would you target a different career?

Do over:

No Yes Yes %
1360 1899 58.3
No Yes Yes %
1156 1662 59

Gender:

Gender No Yes Yes %
Man 566 773 57.7
Woman 788 1105 58.4

Age (by decade):

Age No Yes Yes %
20’s 204 237 53.7
30’s 411 534 56.5
40’s 255 460 64.3
50’s 275 427 60.8
60’s 215 241 52.9

Education:

Education No Yes Yes %
BachelorS 874 1273 59.3
Masters 336 451 57.3
PhD & Prof 150 175 53.8

Income:

Income No Yes Yes %
< $29k 157 302 65.8
$30 - 49K 150 247 62.2
$50 - $59k 161 241 60.0
$60 - $7k 210 251 54.4
$75 - $99k 283 340 54.6
$100 - $149k 244 342 58.4
$150 - $199k 97 106 52.2
> $200k 58 70 54.7


Marital Status:

Marital Status No Yes Yes %
Married or domestic partnership 784 1153 59.5
Separated or Divorced 139 194 58.3
Single 397 497 55.6
Widowed 33 52 61.2

Children:

Children No Yes Yes %
0 553 697 55.8
1 299 447 59.9
2 329 490 59.8
3 plus 170 243 58.8

Children & Gender:

Children gender_3 No Yes Yes %
0 Man 228 266 53.8
0 Woman 320 415 56.5
1 Man 121 197 61.9
1 Woman 177 247 58.3
2 Man 136 213 61.0
2 Woman 193 276 58.8
3 plus Man 77 91 54.2
3 plus Woman 93 151 61.9


Dream Job:

Are you currently working in or towards your “dream job”?

Do over:

No Yes Yes %
1299 1960 60.1
No Yes Yes %
1209 1609 57.1

Gender:

Gender No Yes Yes %
Man 479 860 64.2
Other 14 13 48.1
Woman 806 1087 57.4

Age (by decade):

Age No Yes Yes %
20’s 90 351 79.6
30’s 237 708 74.9
40’s 270 445 62.2
50’s 375 327 46.6
60’s 327 129 28.3

Education:

Education No Yes Yes %
Bachelor’s degree (e.g., BA, BS) 898 1249 58.2
Doctorate degree (e.g., PhD, EdD) 39 83 68.0
Master’s degree (e.g., MA, MS, MEd) 283 504 64.0
Professional degree (e.g., MD, DDS, DVM, JD) 79 124 61.1

Dream job and income

Income No Yes Yes %
< $29k 278 181 39.4
$30 - 49K 182 215 54.2
$50 - $59k 169 233 58.0
$60 - $7k 184 277 60.1
$75 - $99k 221 402 64.5
$100 - $149k 180 406 69.3
$150 - $199k 52 151 74.4
> $200k 33 95 74.2

Dream job and income


Marital Status:

Marital Status No Yes Yes %
Married or domestic partnership 699 1238 63.9
Separated or Divorced 192 141 42.3
Single 354 540 60.4
Widowed 50 35 41.2

Children:

Children No Yes Yes %
0 544 706 56.5
1 247 499 66.9
2 319 500 61.1
3 plus 170 243 58.8

Children & Gender:

Children gender_3 No Yes Yes %
0 Man 220 274 55.5
0 Woman 314 421 57.3
1 Man 70 248 78.0
1 Woman 174 250 59.0
2 Man 120 229 65.6
2 Woman 198 271 57.8
3 plus Man 66 102 60.7
3 plus Woman 104 140 57.4