Total Sales all Regions and Channels

$3,941,901

Total Sales - Fresh Category

$1,319,554

Number of Locations

124

Fresh Sales
SUMMARY INSIGHTS

Original Set of Research Questions Here

  • RQ1
  • RQ2
Insights

  • Insights 1

  • Insights 2

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Portugal loacation on a map
Portugallo
Map of Portugal
One of the most popular Supermarkets in Portugal
Supermarket
Dataset
Sales Distribution by Department and Channel
Channel Fresh Milk Grocery Frozen Soap Deli
Hotel_Cafe 48% 13.0% 16% 15% 3% 4.5%
Retail_Store 14% 21.9% 38% 4% 18% 3.4%
Fresh and Total Sales by City and Channel
Region Channel Total Fresh Grocery Milk Frozen Soap Deli
Lisbon Hotel_Cafe $1,538,342 $761,233 $237,542 $228,342 $184,512 $56,081 $70,632
Lisbon Retail_Store $848,471 $93,600 $332,495 $194,112 $46,514 $148,055 $33,695
Porto Hotel_Cafe $719,150 $326,215 $123,074 $64,519 $160,861 $13,516 $30,965
Porto Retail_Store $835,938 $138,506 $310,200 $174,625 $29,271 $159,795 $23,541
Grocery Sales by Region

SEGMENTATION MODEL INSIGHTS
Write some amazingly interesting insights about the customer segmentation here!

  • Bullet 1

  • Bullet 2

  • Bullet 3

Note this content does not specify a fixed row height. So it will increase or shrink based on the amount of content. Thus, it allows the cluster image box to adjust size accordingly. (Contrast with the fixed row height specification method for Channel insights → )

CUSTOMER SEGMENTATION (CLUSTERING)

CHANNEL CLASSIFICATION MODEL INSIGHTS
Write some amazingly interesting insights about the channel classification
- Bullet 1
- Bullet 2
- Bullet 3
Note this card method for coding the narrative content fixes the size, in this case to 40%.

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CHANNEL CLASSIFICATION MODEL
Observations 124
Dependent variable Channel.b
Type OLS linear regression
F(2,121) 75.72
R² 0.56
Adj. R² 0.55
Est. S.E. t val. p
(Intercept) -0.70 0.17 -4.18 0.00
pctFresh -0.35 0.13 -2.58 0.01
log(Detergents_Paper) 0.17 0.02 8.43 0.00
Standard errors: OLS
Changes on the dashboard

  • Changed the theme to Cerulean

  • Added a Instagram icon

  • Added a download icon

  • Switched the orientation of the table variables

  • Changed color pallete

  • Added total fresh sales gauge

  • Changed the logo

  • Added bar chart to show total grocery sales by the two regions Porto and Lisbon

  • Changed background to light blue to match the cerulean theme

  • Added pictures to the dashboard